Analyst-Marketing

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.

Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

Shift : 9 :30 am to 5 pm

How will you make an impact in this role?

• Design and implement comprehensive end-to-end retention strategies for the Consumer Cards vertical.
• Develop a detailed, hyper-segmented pre- and anti-attrition framework, utilizing predictive models created by analytics teams.
• Execute targeted marketing initiatives, independently and in collaboration with internal partners, to reduce the number of high-risk customers initiating cancellation requests.
• Drive ongoing enhancements to the overall retention framework by regularly refining save offers and strategies. Collaborate closely with stakeholders to implement aligned approaches, including planning weekly, fortnightly, or monthly meetings and call review sessions to improve save rates and efficiencies.
• Implement segmented pre-attrition marketing interventions internally or via partners to deepen customer engagement and boost billings.
• Demonstrate strong project and stakeholder management skills, effectively handling multiple priorities simultaneously.
• Continuously use customer insights, market trends, competitive intelligence, and portfolio metrics to inform and optimize offer design and enhancements.
• Partner with product, marketing, operations, and servicing teams to execute, monitor, and refine retention strategies for continuous improvement.

Qualification

• 3/+ years of overall experience with exposure to sales and marketing preferably in the financial services industry

• Knowledge of Banking/Credit Card industry (market trends, economics, regulatory environment).

• Superior analytical skills with a demonstrated ability to synthesize complex data into winning strategies and executable plans. Comfort with ambiguity and blue sky thinking.

• Proven ability to influence and negotiate with and driving results through internal stakeholders.

• Strong communication and presentation skills.

• Proven results to drive optimal results and maximize business opportunities.

• MBA preferred

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

• Competitive base salaries
• Bonus incentives
• Support for financial-well-being and retirement
• Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
• Generous paid parental leave policies (depending on your location)
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
• Free and confidential counseling support through our Healthy Minds program
• Career development and training opportunities

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.