Area Sales Manager

• Position Title - Area Sales Manager-General Trade
• Location – Ahmedabad (Will be accountable for the entire Gujarat)
• Total Experience - 7 to 15 Years (Minimum in Similar Role)
• Qualification - MBA (Full Time is compulsory)
• Reporting to Branch Sales Manager
• Direct Reporting - Yes (4 to 5 On Roll Employees approx.)
• Languages Known- English & Hindi & Gujarati (Preferred)
• Industry- FMCD/Consumer Durable/FMEG & FMCG.

Key Responsibilities:-

Sales

• Give sales plan category/product/channel-wise- per month, after discussion with key distributors and dealers
• Daily tracking of sales plan, expectation vs. reality, billing (value achievement of every channel)
• Tracking and updating the Daily Sales Report
• Ensuring Product Mix in the sales and indenting for products
• Ensuring new products and launches are communicated to the market, and the launches are happening on time
• Monitoring Competitors' activity in the Market
• Monitoring effective use of POP materials along with Co’s products prominently displayed at all retail shops
• Ensure Company objectives are being fulfilled in a month and cascade the same to team members: working with Field Force in the Market
• Provide effective customer service
• Identifying new distributors and markets to start or develop new markets/territories, understanding why the brand is not available
• Ensuring new channel mix in the portfolio- to reduce dependency on distributors
• Coordinating with the Depot/Logistics on a day-to-day basis in terms of getting the right Product Mix, and dispatch of goods to respective towns/distributors.

Cost Control

• Control on outstanding: tracking payments/outstanding from channel partners
• Ensuring timely payment from Distributors as per the stipulated time given to them.

Promotional Activities

• Monitoring Schemes in Retail Trade and Distributors.
• Monitoring and implementing successful promotional activities from time to time
• Monitoring competitor activity and reporting the same
• Addressing and resolving issues from the dealer/distributor point of view.

Subordinate Development

• Providing on-the-job training to subordinates

Remarks-

• Good Communication Skills and clarity of thought in terms of the Sales Process.
• Looking for a stable candidate (Frequent job changes will not be considered)
• Strong Exposure to Channel Sales is compulsory.
• Local Candidates are preferred.
• Team Handling is compulsory (Compulsory to handle On Roll Team Only)
• Strong data analytical skills (Working knowledge of Excel is essential)
• Willingness to travel a minimum of 10 to 12 days. ·
• Candidates should have handled a minimum business of 15 Crs PA and above will be considered.
• Candidates with 30 to 45 Days’ notice period will be considered.