Assistant Manager Sales (CRM Specialist)

Position Title: Assistant Manager SalesDepartment: Sales & Business DevelopmentLocation: (Add your company location)Employment Type: Full-timeJob Summary

The Assistant Manager Sales (CRM Specialist) is responsible for managing the complete customer relationship lifecycle, ensuring efficient lead management, timely follow-ups, and strong coordination with the sales team. The role focuses on using CRM tools to drive revenue growth, improve customer experience, and support strategic decision-making through data insights.

Key ResponsibilitiesCRM & Sales Operations

• Manage and maintain the company CRM system to ensure accurate and updated customer data.
• Oversee the entire lead management cycle: lead assignment, follow-ups, pipeline tracking, and conversion reporting.
• Monitor and analyze lead flow, sales funnel activities, and customer interaction history.
• Ensure timely follow-up by sales teams and monitor performance through CRM dashboards.
• Generate weekly, monthly, and quarterly sales performance reports.

Customer Relationship Management

• Build strong relationships with new and existing customers through timely communication.
• Understand customer needs and ensure they receive the right product/service information.
• Handle customer queries, escalations, and coordinate resolutions with internal teams.
• Maintain high customer satisfaction and retention through proactive engagement.

Sales Support & Coordination

• Collaborate with the sales team to achieve monthly and quarterly targets.
• Support in preparing proposals, quotations, and sales presentations.
• Identify cross-selling and upselling opportunities using CRM insights.
• Coordinate between marketing, operations, and finance for smooth sales operations.

Data Analysis & Reporting

• Track sales KPIs including conversion rate, customer engagement, and lead response time.
• Present insights to management to help improve processes and decision-making.
• Recommend CRM system improvements and workflow optimizations.

Requirements

• Bachelor’s degree in Business Administration, Marketing, Sales, or related field (MBA preferred).
• 2–5 years of experience in Sales with strong CRM exposure (HubSpot, Salesforce, Odoo, Zoho, or similar).
• Strong analytical skills with proficiency in MS Excel and CRM reporting.
• Excellent communication, negotiation, and relationship-building skills.
• Ability to work under pressure, meet deadlines, and manage multiple tasks.
• Strong organizational and follow-up skills.

Key Skills

• CRM Management
• Lead Management
• Sales Coordination
• Customer Service & Relationship Building
• Reporting & Data Analysis
• Communication & Negotiation
• Problem Solving
• Team Collaboration

Job Type: Full-time

Work Location: In person