Assistant Marketing Manager

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Job Title: Assistant Marketing Manager (Brand Management)

Department: Marketing

Reporting To: Brand Development Manager (Marketing Head)

Location: Bahrain

Applicants must reside in Bahrain, possess the relevant skills and experience, and answer all pre-screening questions, to be considered for this role.

We are looking for a strategic, creative, and results-driven Assistant Marketing Manager to play a pivotal role in leading our brand marketing initiatives. This is a senior-level opportunity for professionals who are ready to step up, lead creative direction, and help shape the brand voice of some of Bahrain’s most beloved F&B concepts. You’ll work closely with cross-functional teams, leading end-to-end marketing campaigns, overseeing content development, and enhancing digital engagement—while ensuring alignment with brand strategy and business objectives.

Responsibilities

• Lead the ideation, planning, production, and execution of high-impact digital and visual content across all major platforms (Instagram, TikTok, YouTube, Facebook).
• Develop and manage strategic content calendars and campaign timelines aligned with brand goals and seasonal promotions.
• Take ownership of brand storytelling—from scriptwriting and storyboarding to directing video and photo shoots.
• Collaborate cross-functionally with chefs, operations, and restaurant managers to ensure brand consistency and campaign effectiveness.
• Drive creative innovation through trend research, audience insight analysis, and content performance tracking.
• Provide hands-on leadership during content production, including managing internal and external creative resources.
• Deliver bilingual content (Arabic & English) that resonates culturally and emotionally with diverse audiences in Bahrain and the region.

Skills & Qualifications

• 4+ years of experience in marketing, content creation, or brand coordination—ideally in the F&B, hospitality, or lifestyle sector.
• Strong expertise in social media marketing, content strategy, and visual storytelling.
• Proficiency in content creation tools (e.g., Adobe Creative Suite, Final Cut Pro, Canva, etc.).
• Native-level fluency in Arabic and English, both written and spoken.
• Strategic thinker with the ability to manage multiple projects and deadlines while maintaining creative quality.
• Exceptional communication, project management, and stakeholder coordination skills.
• Bachelor's degree in Marketing, Communications, Media, or related field (preferred).

About Us

Al Abraaj Restaurants Group is a Bahrain based Public Shareholding Company, widely recognised for its pioneering excellence in the F&B sector since 1987. With over 38 years of hospitality experience, 16 brands, 36 outlets, and 1,200 employees, the group offers an exciting array of unique dining concepts, catering to diverse culinary tastes. These brands include Al Abraaj, Mashawi Al Abraaj, Mazmiz, Bindaira, Nu Asia, Lumee, YaSalam!, Otto, San Carlo Cicchetti, La Rotisserie, SAL, Chica, Chapra, Sangam, La Ro Bistro, and Camel Club, along with Al Abraaj Catering, Bakery and CPU.

We thank all applicants for their interest in joining our dynamic team. Due to the high volume of applications, we shall only get in touch with those shortlisted for the role. All the best!

Job Type: Full-time

Application Question(s):

• Do you reside in Bahrain?
• What is your visa/residence status?
• What is your proficiency in Arabic? (speak/read/write)
• What is your current salary?
• Do you require a notice period?