Associate - Marketing

About The Team

Meesho Grocery aims to revolutionise the way India shops for Grocery and towards that objective, we want to enable the lowest cost distribution for all daily needs. Grocery has the biggest share of the overall retail spend in India and is projected to be a $800B market in 2024, of which the majority contribution comes from non-metro cities. Grocery market in Metro and Tier 1 has become crowded with a lot of players trying to solve the supply chain but the higher cost of logistics restricts these players to disrupt the lower tier cities.

At Meesho Grocery, we are building the most cost-effective distribution channel to disrupt the grocery market in lower tier cities of India.

Meesho Grocery is an early stage mini start-up within Meesho with a completely different supply chain and modus operandi. We are a bunch of high energy enthusiasts working towards creating something cool and something big.

About The Role

As an Associate, you will manage both the demand and supply sides of the business. You will also ensure all the best prices and choices are showcased on the app to the customers. You will own P&L (profit and loss account) and constantly drive value to your resellers. Ultimately, you will make sure the users transacting in your portfolio keep on increasing, and also that your suppliers continue to thrive.

What You Will Do

• Product Data Management: Maintain accurate, complete, and consistent product information across the Product Listing.
• Quality Assurance: Conduct regular checks of product listings and digital content to ensure accuracy and compliance.
• Content Optimization: Improve product titles, descriptions, and metadata to enhance visibility and user engagement.
• Homepage Campaign Management: Plan and execute homepage campaigns across sales, offers, and seasonal events.
• Cross-Functional Collaboration: Work with cross functional such as Category, Analytics, Experrience,SCM, Product for smooth coordination and execution.
• Performance Tracking: Monitor KAM Performance , homepage performance metrics, generate insights, and prepare reports.
• Automation & Efficiency: Use Google Sheets/Excel to automate manual work, streamline reporting, and improve operational efficiency.
  
  
  

What You Will Need

• 1-3 years of overall experience with at least 1+ years in leading teams.
• Experience with startups and fast-paced environments is an added advantage.
• Experience of using Microsoft excel to analyze data and build POV.
• Demonstrated ability to think strategically and tactically.
• Understanding of product listing, cataloging and homepage
• Excellent verbal and written communication skills.
• Proven ability to lead team and manage relevant stakeholders.