Brand Manager - Healthcare Background

Shift: 6PM-3AM

Location: (remote)-Lahore

Key Responsibilities

· Develop and execute a brand strategy aligned with Caregenix’s vision in Remote Patient Monitoring (RPM), Revenue Cycle Management (RCM), and AI healthcare solutions.

· Strengthen Caregenix’s positioning as a trusted, tech-driven healthcare partner.

· Build clear brand messaging frameworks for products and services.

· Maintain and evolve Caregenix’s brand identity, including voice, tone, and visual direction.

· Create strong brand stories and narratives that highlight innovation and value.

· Oversee creation of marketing materials including brochures, website content, videos, and social media branding.

· Ensure all content aligns with brand messaging and healthcare accuracy.

· Plan and execute brand awareness campaigns across digital platforms.

· Build thought leadership through case studies, educational content, and industry updates.

· Track industry trends and competitors in healthcare tech, RPM, RCM, and AI.

· Use insights to refine brand messaging and strategy.

· Develop and enforce brand guidelines across departments.

· Ensure consistent brand representation across all touchpoints.

· Support branding needs for partnerships with clinics and healthcare providers.

· Assist with events, conferences, and PR campaigns

Job Type: Full-time

Pay: Up to Rs300,000.00 per month

Application Question(s):

• Would you be able to manage night shift?
• What is your expected pay?

Work Location: Remote