Brand Marketing Manager

We are looking for a Brand Marketing Manager at HangiKredi, which is Turkey's leading platform in the banking products comparison and application category since 2006, constantly renewing itself with its dynamic and financial assistant vision, visited by three out of every four people who conduct online loan research every year.

QUALIFICATION

• Bachelor’s or Master’s degree in Communications, Business, or a related field
• Minimum 7+ years of experience in brand marketing
• Strong strategic thinking and creative vision with hands-on execution capabilities.
• Excellent leadership, communication, and stakeholder management skills
• Fluent in English
• Experience in fintech or banking is highly preferred

JOB DESCRIPTION

• Develop and execute a comprehensive brand marketing strategy aligned with overall business goals
• Define and communicate the brand’s unique value proposition, voice, and visual identity across all channels
• Lead and manage a team of brand, content, and creative professionals
• Collaborate with product, digital marketing, PR, and sales teams to ensure brand consistency across touchpoints
• Plan and oversee high-impact campaigns, events, sponsorships, and partnerships to increase brand awareness and equity
• Analyze market trends, customer insights, and competitor activity to inform brand decisions
• Manage the brand marketing budget and ensure effective allocation of resources
• Monitor brand performance through KPIs and report regularly to senior leadership

WHAT WE OFFER?

• Working in a young and dynamic environment with a collaborative agile culture
• Having the opportunity to work with cutting edge technologies and tools
• Being part of a data and customer centric culture
• Growing your career through frequent educational sessions and internal/external trainings,
• Benefiting from comprehensive pre boarding and onboarding programs for a rapid adaptation to the organization and quick start to your role
• Benefits such as lunch card , with or without remote working
• Complementary private medical insurance and accident insurance
• Gifts for special days, marriage, birth gifts

Your personal data will be processed in accordance with the law and as specified in the clarification text. You can access the lighting text from the

https://www.hangikredi.com/aydinlatma-metni-ise-alim