Business and Data Analyst

JD- Business AnalystKey ResponsibilitiesData Analysis & Business Insights

• Collect, analyze, and interpret data from multiple sources — Shopify, Google Analytics, Meta Ads, CRM, ERP, and Zoho Books.

• Track and report key business metrics: sales, repeat rate, CAC, ROAS, COGS, inventory turns, and delivery SLAs.

• Identify trends, anomalies, and improvement opportunities across marketing, operations, and finance.

• Build data dashboards and regular performance reports for leadership.

KPI & Funnel Tracking

• Work with the Growth team to analyze marketing funnels — impressions → clicks → conversions → repeat.

• Evaluate channel-wise ROI (Meta, Google, Amazon, etc.) and customer acquisition cost trends.

• Collaborate with the CX team to map churn and retention behavior.

• Recommend data-backed interventions to improve retention, reduce CAC, and optimize marketing spend.

Cross-Functional Business Optimization

• Support the COO and Finance Head in tracking unit economics, fulfillment costs, and profitability per order.

• Partner with the Inventory and Logistics teams to identify process inefficiencies and reduce wastage.

• Build business cases for new city launches, price changes, and category expansions.

• Analyze the impact of operational or pricing changes on bottom-line performance.

Reporting, Forecasting & Automation

• Build automated dashboards and data pipelines (Google Sheets, Data Studio, Power BI, or Zoho Analytics).

• Forecast demand and revenue using historical and seasonal data.

• Design “what-if” financial models for growth projections and campaign planning.

• Standardize monthly and quarterly business review reports.

Decision Support

• Work directly with the founders and leadership to support strategic initiatives —

• New product launches

• Channel profitability analysis

• Subscription growth modeling

• Expansion or capex planning

• Translate business questions into data models and clear visual insights.

Job Type: Full-time

Pay: ₹40,000.00 - ₹50,000.00 per month

Work Location: In person