Business Development Associate

Overview

A Business Development Associate (BDA) is responsible for identifying new business opportunities, building client relationships, and supporting the sales and marketing teams to drive company growth. They play a key role in generating leads, qualifying prospects, and contributing to revenue expansion efforts.

Key Responsibilities

• Lead Generation: Research, identify, and develop new business prospects through cold calling, emailing, networking, and social outreach.
• Prospect Qualification: Evaluate potential clients to understand their needs, budget, and decision-making process.
• Client Relationship Management: Engage with prospects to build trust, present solutions, and nurture relationships.
• Sales Support: Assist the sales team with preparing proposals, presentations, and follow-up materials.
• Market Research: Analyze industry trends, competitor activities, and market opportunities to support strategic planning.
• CRM Management: Maintain accurate records of interactions, leads, and opportunities in the CRM system.
• Collaboration: Work cross-functionally with sales, marketing, product, and operations teams to support business goals.
• Performance Tracking: Track and report on key metrics such as lead conversion rates, outreach activity, and pipeline progress.

Required Skills & Qualifications

• Bachelor's degree in Business, Marketing, or a related field (or equivalent experience).
• Strong communication and interpersonal skills.
• Ability to handle objections and engage with prospects confidently.
• Excellent organizational and time-management abilities.
• Proficiency in CRM tools (e.g., Salesforce, HubSpot).
• Self-motivated with a target-driven mindset.
• Basic understanding of sales processes and marketing strategies.

Preferred Qualifications

• 1–2 years of experience in sales, business development, or customer-facing roles.
• Experience in the industry relevant to the employer (e.g., tech, SaaS, finance, education, manufacturing).
• Knowledge of lead generation or sales automation tools.

Key Competencies

• Sales acumen
• Negotiation skills
• Analytical thinking
• Resilience and adaptability
• Presentation skills
• Team collaboration

Typical KPIs

• Number of qualified leads generated
• Conversion rate from leads to opportunities
• Outreach activity metrics (calls, emails, meetings)
• Revenue contribution from the pipeline
• Client satisfaction and retention (where applicable)

If you’d like, I can also create:
✅ A shorter, job-posting-friendly version
✅ A resume-ready BDA role description
✅ A BDA JD tailored for a specific industry (tech, edtech, consulting, real estate, etc.)

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹17,000.00 per month

Benefits:

• Internet reimbursement

Work Location: In person