Business Development Specialist – Digital Transformation

Full time
Business Development Specialist – Digital Transformation
Türkiye, Istanbul 3 days ago

Job category
Strategic Planning & Business Development
Experience level
Intermediate
Relocation available
This role is not eligible for relocation
Job type
Professionals
Travel required
Up to 25% travel should be expected with this role
Job code
RQ104919
Job Description
Our purpose is to deliver energy to the world, today and tomorrow. For over 100 years, bp has focused on discovering, developing, and producing oil and gas in the nations where we operate. We are one of the few companies globally that can provide governments and customers with an integrated energy offering. Delivering our strategy sustainably is fundamental to achieving our ambition to be a net zero company by 2050 or sooner.
About the role

We are looking for a Digital Transformation Supervisor (B2B & B2C) to take ownership of e-commerce channels and B2B digital platforms across META markets, ensuring strong execution, continuous optimization, and alignment with the overall digital strategy.

This role focuses on digital commerce performance, platform development, cross-functional coordination, and digital innovation. The position works closely with internal teams, agencies, technology partners, and startups, supporting the company’s ongoing digital evolution across multiple markets.

What you will deliver

E-COMMERCE

• Own and handle B2C e-commerce marketplaces across Turkey and selected regional markets
• Implement and continuously optimize pricing and assortment logic in line with commercial strategy
• Drive PDP optimization, content quality standards, and SEO visibility across platforms
• Run campaign execution and on-platform activations together with marketing, sales and agencies
• Supervise and analyse performance benchmarks (traffic, conversion, sales, assortment performance)
• Identify optimization opportunities and translate insights into concrete action plans
• Coordinate platform improvements and roadmap execution with agencies and internal teams

B2B DIGITAL PLATFORMS

• Own day-to-day management of B2B digital commerce platforms (app, portals)
• Support UX/UI improvements based on user feedback and business priorities
• Participate in feature definition and prioritization together with business and tech teams
• Coordinate development, testing, and roll-outs with internal and external technology teams
• Ensure platform adoption and effective usage by distributors, workshops, and business partners
• Support digitalization of B2B journeys and online-to-offline processes

STAKEHOLDER & DELIVERY MANAGEMENT

• Act as the main point of contact for digital agencies, developers, and technology partners
• Coordinate with internal stakeholders including Marketing, Sales, Finance.
• Manage timelines, deliverables, and quality standards across multiple initiatives
• Support pilot launches, pre-launch validation, and post-launch optimization

DIGITAL INNOVATION

• Identify growth opportunities and optimization initiatives across META markets
• Support startup scouting, evaluation, and collaboration as part of regional digital evolution initiatives
• Contribute to building scalable digital commerce and platform models across META markets.

What you will need to be successful

• 4 years of Digital Commerce experience
• Strong hands-on experience in B2B and/or B2C digital commerce
• Experience working with agencies and cross-functional teams
• Exposure to regional or multi-market environments is an advantage
• Experience in digital platforms or marketplace management

LANGUAGES

• Turkish – Native or Proficient
• English – C1 Level
• Arabic is an advantage

SKILLS & COMPETENCIES

• Strong understanding of digital commerce and platform ecosystems
• Experience with UX/UI basics, PDP optimization, and platform performance

management

• Strong Excel skills for analysis, reporting, and performance tracking
• Strong PowerPoint skills for presentations and business communication
• Data-driven, structured, and analytical attitude
• Strong coordination and interested party leadership skills
• Curiosity about digital innovation, startups, and new technology trends
• Ability to work in fast-paced, cross-functional, and regional environments

Why join us?
At bp, we support our people to grow in a diverse and exciting environment. We believe that our team is strengthened by diversity.
There are many aspects of our employees’ lives that are meaningful, so we offer benefits to enable your work to fit with your life. These benefits can include flexible working options, a generous paid parental leave policy, excellent retirement benefits, among others!
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Reinvent your career as you help our business meet the challenges of the future. now!

Legal Disclaimer:
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, socioeconomic status, neurodiversity/neurocognitive functioning, veteran status or disability status. Individuals with an accessibility need may request an adjustment/accommodation related to bp’s recruiting process (e.g., accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc.). If you would like to request an adjustment/accommodation related to the recruitment process, please contact us.

If you are selected for a position and depending upon your role, your employment may be contingent upon adherence to local policy. This may include pre-placement drug screening, medical review of physical fitness for the role, and background checks.
Our innovative Energize recognition points programme and spot awards translate exceptional performance into tangible rewards, to motivate our high performers.

Pay

bp offers competitive pay in line with industry standards, making us an employer of choice.

Discretionary bonus

We offer discretionary bonuses to reward strong company, business unit and individual performance, and recognition awards, including those related to long service to recognize commitment to the company.

Retirement & savings

We offer a range of discretionary retirement and savings plans to help provide you and your family with financial security.

Insurance benefits

To give you additional peace of mind, bp provides valuable insurance benefits in some countries. These are designed to provide financial assistance to employees and their families if employees become unwell or die in service.

Equity

Depending on your location and job level, there may be equity (stock and share) options you are eligible to join so you can be part of bp’s success.