Co-brand and Fintech Manager

KEY ACCOUNTABILITIES

1- Product Strategy and Development:

• Develop and execute a product strategy for fintech products and co-brand card programs, aligning with the overall business objectives.
• Conduct market research and analysis to identify customer needs, market trends, and competitive landscape.
• Identify new product opportunities and enhancements based on market insights and customer feedback.
• Collaborate with internal teams to define product requirements, features, and functionality.
• Manage the end-to-end product development lifecycle, from ideation to launch.

2- Product Management and Execution:

• Define product roadmap and prioritize features based on business goals and customer needs.
• Collaborate with cross-functional teams to ensure successful product execution, including technology development, marketing campaigns, and operational processes.
• Monitor product performance, analyse key metrics, and identify opportunities for improvement.
• Conduct A/B testing and user research to optimize product features and user experience.
• Stay updated on industry trends, regulatory changes, and best practices in the fintech and co-brand card space.

3- Partnership and Relationship Management:

• Cultivate and maintain partnerships with fintech companies, co-brand partners, and external vendors.
• Collaborate with partners to develop joint marketing initiatives, promotions, and co-branded campaigns.
• Negotiate and manage contractual agreements, ensuring compliance and mutually beneficial terms.
• Monitor partner performance, track program metrics, and identify areas for growth and optimization.

4- Risk Management and Compliance:

• Ensure compliance with applicable regulations, card network rules, and data privacy requirements.
• Collaborate with legal and compliance teams to implement necessary controls and safeguards.
• Monitor and mitigate risks associated with product features,partnerships, and customer data.

Minimum Qualifications:

• Education: Bachelor degree, Masters is a plus
• Bachelor's degree in business, finance, marketing, or a related field. MBA or relevant post-graduate degree is preferred.
• Minimum of 6-8 years of experience preferably in product management within the banking industry, with some exposure on Fintech & co-brand card programs.
• Strong knowledge of banking products, payment systems, and card networks.
• Demonstrated success in developing and launching innovative products.
• Proven leadership and team management abilities.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Strong communication, negotiation, and relationship management skills.

Generic Skills:

• Team management as implementation manager works with multiple teams simultaneously, and need to know how to attend to the needs of each team
• Conflict management, skilled negotiators and conflict managers.
• Time management, knows how to set a deadline & how to meet it. Responsiveness and proactive.
• Communication skills, has to be a highly skilled communicator so he/she can address different audiences using audience-appropriate language to communicate their meaning clearly and efficiently
• Good communication, proactive, results driven, innovative.
• Analytical & results orientation skills
• Multitasker , details-oriented & creative thinking