COMMUNICATIONS SPECIALIST; GAMING

Location: Telecommute
Job Type: Contract
Compensation Range: $47 - 52 per hour|

We are seeking a strategic and culturally attuned Social Media Manager to support the voice and presence of our creators and leadership across digital platforms. Reporting to the Director of Social & Influencer, this role works closely with Marketing, PR, Community, and the Studio’s executive leadership to ensure social media activity aligns with key Franchise milestones and broader cultural conversations.

This position plays a critical role in balancing authenticity with strategy—helping shape content that reflects each creator’s genuine voice while advancing organizational goals. The ideal candidate brings strong editorial judgment, a deep understanding of gaming culture, and the confidence to collaborate with and advise senior executives. Success in this role goes beyond posting frequency; it’s about fostering trust, credibility, and meaningful engagement through thoughtful, authentic storytelling.

Responsibilities:
Scope of Work

• Support Studios executives and developers in maintaining an active, authentic, and community oriented social media presence across platforms such as X, LinkedIn, Instagram, and other relevant community channels.
• Partner with leaders to draft, edit, and refine social posts in their voice, ensuring content feels human, credible, and aligned with tone, values, and community standards.
• Develop content ideas that highlight developer insights, creative processes, leadership perspectives, and behind the scenes context, helping bring fans closer to the people behind Minecraft.
• Coordinate posting cadence and platform approach for individual accounts, balancing consistency with flexibility and real time participation in relevant conversations.
• Monitor engagement and surface meaningful community conversations, sentiment, and feedback to executives, developers, and internal partners.
• Collaborate closely with Marketing, Communications/PR, Community, and Game Development teams to ensure individual social activity aligns with major franchise moments, announcements, and cultural conversations.
• Help leaders and developers navigate community interaction thoughtfully, including advising on responses where appropriate while maintaining discretion and brand safety.
• Ensure all content and activity adheres to Studios standards, including confidentiality, compliance, brand safety, and community guidelines.
• Contribute to reporting and qualitative insights that help inform best practices for executive and developer social engagement.

Qualifications:

• Experience in managing presence on X, LinkedIn, and Instagram, with an intuitive grasp of online community dynamics.
• Experience and proven ability to draft and edit content that mirrors the authentic personality of executives and developers.
• Experience in evaluating audience sentiment and qualitative data to guide high-level engagement and communication plans.

JOBID: 032026-127222
#LI-SS1

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).

This posting is open for thirty (30) days.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.