Community & Marketing Coordinator

Community & Marketing Coordinator

32 Hours per Week | On-Site in Wallingford, CT | Local Travel Required

Center for Pediatric Therapy is seeking a dynamic, relationship-driven Community & Marketing Coordinator with a goal-oriented mindset and a proven track record of success. This role blends community outreach, referral relationship development, and digital marketing to grow brand awareness and support our mission of helping children and families reach their fullest potential.

If you love people, enjoy being out in the community, and thrive in creative marketing environments, this may be the perfect opportunity for you.

Why Work With Us?

“We have a great team of therapists dedicated to helping children and families reach their best potential for daily function and independence. You will play a key role in expanding access to the care they need through strong relationships and effective marketing.”

Key Responsibilities

Community Outreach & Referral Development

• Build and maintain strong referral relationships with physicians, school administrators, and community providers through visits, calls and meetings.
• Schedule and coordinate meetings for the Clinical Director with doctors, practitioners, school leaders, and other referral partners.
• Conduct follow-up with front desk staff regarding referrals to ensure consistent communication.
• Keep detailed notes on provider interactions to prepare the Clinical Director for upcoming meetings.
• Maintain a productive schedule of outreach activities and track daily outcomes.
• Represent the practice at community events, groups, and promotions to showcase our mission and services.
• Travel to each office location to gather social media/marketing content.

Marketing & Digital Communications

• Collaborate with the Clinical Director and Business Manager to develop and execute marketing plans and strategies.
• Manage social media platforms; create engaging, consistent content that aligns with our mission.
• Create marketing materials including flyers, presentations, advertisements, and digital assets.
• Oversee inventory of promotional items, giveaways, and branded apparel.
• Conduct market research and analyze trends to identify new outreach and growth opportunities.
• Monitor and report on the performance of marketing campaigns.
• Support SEO initiatives and optimize website content.
• Coordinate email marketing campaigns and evaluate results.
• Lead the planning and coordination of special events and promotional efforts.
• Maintain and update the website; develop and implement a comprehensive social media strategy.

Qualifications

• Upbeat, energetic, people-friendly personality with strong relationship-building skills.
• Self-starter who can plan and manage their own workday.
• 2–3 years of experience in marketing, business development, or sales preferred.
• Comfortable handling occasional rejection professionally when visiting offices.
• Highly organized, detail-oriented, and able to juggle multiple projects.
• Bachelor’s degree in Marketing, Sales, Business Development, or related field.
• Proven experience in digital marketing, social media management, and content creation.
• Familiarity with SEO best practices and related tools.
• Proficiency in WordPress, Canva, and other content management or design platforms.
• Strong analytical skills with the ability to interpret data and trends.
• Excellent written and verbal communication skills.
• Team-player with high integrity, professionalism, and a strong work ethic.
• Reliable and punctual; must be committed to consistent attendance.
• Must have a valid driver’s license and reliable personal transportation.
• This is an on-site position.

Hours, Compensation & Growth

• 32-hour per week position, with potential for additional hours based on performance and organizational needs.
• Pay structure based on experience.
• Bonus structure available for meeting established goals.
• Opportunities for professional growth in a creative, mission-driven environment.

Is This You?

• Are you cheerful, outgoing, and passionate about connecting with people?
• Do you thrive on both creativity and relationship building?
• Are you excited to learn new outreach techniques and drive business growth?
• Can you manage your schedule and stay organized while juggling multiple priorities?
• Do you enjoy being on the road visiting local offices and capturing on-site content?

If so, you may be the perfect fit for our team!

To Apply: Please send your résumé to khajjar.cpt@gmail.com

Benefits:

• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Education:

• Bachelor's (Required)

Work Location: In person