Consumer Marketing Manager

Overview
Join our dynamic team as a User Insight & Market Expert, where your passion for understanding consumer behavior and market trends will drive impactful business decisions in the fashion industry. In this role, you will conduct in-depth user interviews, perform market research across key California cities, and translate insights into actionable recommendations that shape product design and business strategy. Your energetic approach and keen analytical skills will empower our organization to stay ahead of industry shifts and meet evolving customer needs with confidence. This paid position offers a flexible, remote collaboration with a long-term partnership opportunity, where your contributions directly influence our growth in the U.S. market.

Responsibilities

• Conduct in-person user visits and in-depth interviews across LA and nearby cities to gather insights on local culture, shopping habits, and lifestyle trends
• Translate research findings into actionable brand communication strategies that align with local market needs—across social content, e-commerce operations, and brand voice
• Identify, vet, and manage relationships with influencers and content creators on TikTok, YouTube, Instagram, and Facebook; handle ongoing communication and post-campaign performance reviewss
• Support the planning and execution of promotional campaigns, and track performance metrics to inform future efforts
• Engage directly with customers by responding to DMs and comments, helping to understand buyer needs and manage community feedback

What We’re Looking For

• experience in user research, market research, fashion/e-commerce/retail, or a related field
• Comfortable with frequent travel within the greater LA area and surrounding regions
• Deep understanding of the LA market—its cultural nuances, diverse communities, and consumer behavior
• Outgoing, self-starter mindset with a strong sense of ownership and follow-through
• A natural eye for fashion, trends, and what resonates with local audiences
• Solid understanding of how social platforms work, and a genuine ease in building connections with people

Pay: $2,000.00 - $3,000.00 per month

Work Location: In person