Content Creator

Job Summary:

We are seeking a creative and talented Content Creator analyst to join our dynamic marketing team. The ideal candidate is a versatile professional with a passion for storytelling through visual media, possessing strong skills in both graphic design and video editing. This role is perfect for a self-starter who can take a concept from ideation to final production, ensuring all content is high-quality, engaging, and aligned with our brand identity.

Key Responsibilities:

1. Content Creation:

• Develop and produce a wide range of online content, including but not limited to, social media graphics, video clips, animations, infographics, and website visuals.
• Utilize graphic design software (e.g., Adobe Photoshop, Illustrator, Canva) to create visually appealing and on-brand static and motion graphics.
• Shoot and edit high-quality video content using professional video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve). This includes short-form social media videos (e.g., Reels, TikTok's), long-form YouTube videos, and promotional content.
• Source and select appropriate audio, music, and sound effects to enhance video content.

1. Strategy and Development:

• Collaborate with the marketing and communications teams to conceptualize and develop new content ideas that support marketing campaigns and business objectives.
• Stay up-to-date with current content trends, social media platform best practices, and emerging technologies to ensure our content remains fresh and innovative.
• Maintain a content calendar and manage the production workflow to meet deadlines.

1. Brand Consistency:

• Ensure all content adheres to brand guidelines, maintaining a consistent look and feel across all platforms.
• Review and optimize content for different platforms (e.g., Instagram, Facebook, LinkedIn, YouTube, website) to maximize engagement and reach.

1. Collaboration:

• Work closely with team members to understand project requirements and provide creative solutions.
• Gather and incorporate feedback from stakeholders to refine content

Qualifications and Experience:

• Experience: 1- 5 years of relevant experience
• Proven experience as a Content Creator, Graphic Designer, or Video Editor.
• A strong portfolio showcasing a diverse range of graphic design and video editing work.
• Proficiency with graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) or similar tools.
• Expertise in video editing software such as Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve.

• Experience with motion graphics and animation is a plus.
• Excellent understanding of social media platforms and their respective content requirements and trends.
• Strong creative and storytelling abilities with a keen eye for detail.
• Ability to work independently as well as part of a team.
• Excellent communication and organizational skills.
• A degree in Graphic Design, Marketing, Communications, or a related field is preferred.