Content Specialist

Job description

Company Description

We're IZI, the pioneering Indian consumer tech brand crafting the ultimate one-stop solution for all your tech needs, combining next-gen innovation with unbeatable smart value. We have over 2 million happy customers and a global partner base of more than 1000, achieved through relentless focus on product innovation, user-centric design, and unwavering quality. Our diverse product portfolio caters to a wide range of users, including content creators, travelers and adventurers, and tech enthusiasts. We don't just design gadgets, we design experiences. Join our tribe today and let's unleash the explorer within, together!

About the Role

We’re looking for a highly creative individual contributor who can bring ideas to life through powerful brand storytelling, compelling ad copy, and cohesive communication strategy. This role demands strong conceptual thinking, a deep understanding of brand identity, and the ability to adapt messaging across multiple platforms.

Key Responsibilities

• Develop and execute brand storytelling and communication strategies aligned with company objectives.
• Create engaging ad copy and content for LinkedIn, Instagram, website, PR releases, and marketing campaigns.
• Ensure consistent brand identity and tone across all creative touchpoints — from product packaging to digital ads.
• Collaborate with design and marketing teams to conceptualize and execute integrated campaigns.
• Analyze content performance and optimize creative communication accordingly.

Requirements

• Proven experience in creative communication, brand strategy, or copywriting roles.
• Strong command of written English with flair for persuasive and emotive storytelling.
• Hands-on experience with social media communication (LinkedIn, Instagram) and PR content.
• Creative mindset with excellent attention to detail and brand alignment.
• Self-driven, proactive, and comfortable working as an individual contributor.

Preferred

• Prior experience in branding, advertising, or marketing agencies.
• Exposure to lifestyle, tech, or consumer product brands.

Job Type: Full-time

Pay: ₹500,000.00 - ₹700,000.00 per year

Application Question(s):

• Current CTC/Expected CTC

Work Location: In person