Content Writer

The Content Writer is responsible for creating engaging, informative, and SEO-optimized content for various digital platforms, including websites, blogs, social media, email campaigns, and marketing materials. This role requires a strong command of the language, creativity, and an understanding of content strategy and audience engagement.

Key Responsibilities:

• Write clear, concise, and compelling content for digital platforms (blogs, websites, emails, social media, etc.)
• Conduct thorough research on industry-related topics to develop original content.
• Optimize content using SEO best practices to increase online visibility and engagement.
• Collaborate with marketing, design, and product teams to align content with brand voice and messaging.
• Edit and proofread content to ensure accuracy, consistency, and high editorial standards.
• Stay updated on industry trends and adjust content strategy accordingly.
• Repurpose content across different formats (e.g., blog to infographic or video script).
• Track content performance metrics and contribute ideas for improvement.

Required Skills and Qualifications:

• Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field.
• Proven experience as a content writer, copywriter, or similar role.
• Excellent writing, editing, and proofreading skills.
• Strong understanding of SEO, keyword research, and content optimization tools (e.g., Google Analytics, SEMrush, Yoast).
• Familiarity with content management systems (e.g., WordPress).
• Creativity and ability to write for diverse audiences and tones.
• Strong research and analytical skills.
• Ability to meet deadlines and manage multiple projects simultaneously.

Preferred Qualifications:

• Portfolio of published writing samples.
• Experience in [industry, e.g., (healthcare), content writing.
• Knowledge of digital marketing and social media content creation.

Job Type: Full-time

Pay: From Rs60,000.00 per month

Ability to commute/relocate:

• Lahore: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• "We believe our employees are our greatest asset. We are committed to fostering a supportive, inclusive, and growth-oriented environment where every team member feels valued, empowered, and inspired to reach their full potential."

Education:

• Bachelor's (Required)

Experience:

• 3-years : 2 years (Required)

Language:

• Engilish, Urdu (Required)

Location:

• Lahore (Required)

Willingness to travel:

• 100% (Required)

Work Location: In person