Copywriter

About OSUS:

Our journey began in 2006 in the city of Riyadh, driven by an ambitious vision to lead the next generation of commercial, residential, and mixed-use real estate projects. Since then, we have continued to establish our presence as a developer redefining the concept of real estate development through projects rooted in integration, innovation, thoughtful design, and modern technological solutions that elevate the end-user experience, whether individuals or businesses. We believe that mixed-use developments represent the future of urban planning. Guided by this vision, we create projects that merge urban functions into a single space, reshaping daily life in a more efficient and flexible way. We design vibrant destinations where living and working intersect, and where commercial and entertainment facilities harmonize within an integrated environment, fulfilling individual aspirations and supporting the growth of modern communities. At OSUS, we continue to build on this approach, inspired by Saudi Arabia’s Vision 2030 and committed to developing real estate solutions that elevate the urban landscape, meet the ambitions of individuals and investors, and align with the evolving nature of cities and future lifestyles.

Job Summary:

A copywriter is a pivotal and practical position, responsible for executing the company's marketing strategy in coordination with the Creative Director and the Marketing Manager.

He will be responsible for copywriting with clear objectives and reflecting the role of creativity in marketing, and working to develop actionable business plans and objectives.

Responsibilities are not limited to:

• Writing all types of (content) such as creative content - promotional content - content related to the company's values, in accordance with the concepts and guiding and strategic principles in creative projects and supervising them until their completion and delivery.
• Managing and developing the copywriting mechanism in coordination with the creative director to ensure the quality of the targeted outputs and to ensure the effective implementation of copywriter for SEO and SMO strategies.
• Develop content strategies to effectively reach the audience and achieve marketing goals by ensuring the correctness of implementation, achieving goals, and analyzing trends and results.
• Holding meetings and coordinating with the team to determine the goals of the copywriting and work on developing processes, annual plans and effective strategies regarding copywriter writing and conducting brainstorming sessions with the team to extract creative ideas.
• Conduct the necessary research and identify consumer trends to ensure that the copywriter is relevant and attractive, monitor the results and make suggestions that help to improve continuously.
• Review the written content and design to meet the needs of projects and campaigns and help develop the facility, review designs, approve or reject them, and provide feedback to the work team.
• Create diverse content in platforms including blogs, websites and social media with proofreading and editing content before publication.
• Manage content calendars and ensure content remains relevant across all social media platforms.
• Coordinate with marketing, design and writing teams to ensure timely delivery of tasks.
• Follow up on consumer and content analytics and create reports and presentations.
• Review current final layouts for projects and campaigns for approval.
• Keep abreast of content trends and consumer preferences, regular analysis of marketing trends, writing creative content, and coming up with creative techniques, methods and contents targeting the right audience with the right tools.
• Preparing daily, monthly and annual reports and fully following up the performance management.
• Coordinate and work with the customer experience manager, sales, and marketing to develop the level of services and increase awareness and know-how to know all customer requirements.
• Establish strong relationships with content writing and creation companies.
• Perform any other tasks assigned to him by the line manager within the scope of work.

Qualifications:

• Bachelor’s degree in business administration, Marketing, or a related field.
• 1-3 years relevant experience.
• Be competent in the use of Microsoft Office.
• Experience in dealing with marketing companies.
• Strong Arabic and English copywriting.

Key Skills:

• Platform-specific tone and formats.
• Brand voice development.
• Writing for real estate products (commercial, residential, lifestyle).
• Ad copy, caption writing, and tagline creation.
• Collaboration with content creators and graphic designers.
• Speed and adaptability to trends.