Copywriter

Job Responsibilities:

• Develop clear, compelling, and user-focused copy for digital banking products, aligned with the bank’s brand tone of voice and communication standards.
• Collaborate closely with designers, product managers, marketers, and compliance teams to conceptualize and deliver effective content and campaigns.
• Write and adapt content across multiple digital channels, including mobile apps, websites, emails, push notifications, SMS, in-app messages, videos, and marketing assets.
• Deliver high-quality content in both Arabic and English, ensuring cultural relevance, accuracy, and localization for the Egyptian market.
• Ensure consistency, clarity, and accuracy of messaging across all customer touchpoints.
• Manage multiple content streams and ensure timely delivery across projects and products.
• Review, edit, and refine all copy before submission to internal stakeholders and approvals.
• Independently lead content workstreams or contribute effectively within cross-functional teams.
• Confidently present content concepts, messaging rationale, and storytelling approaches to internal teams and external stakeholders.

Job Requirements:

• Bachelor’s degree in Communications, Journalism, Marketing, English, Arabic, or a related field from a reputable university.
• 3–5 years of professional experience as a Copywriter, Content Writer, or Content Strategist, ideally within digital products, fintech, banking, or regulated industries.
• Excellent command of Arabic and English, with strong writing, editing, and localization skills.
• Proven experience writing for digital channels: mobile apps, websites, emails, notifications, marketing campaigns, and customer communications.
• Strong understanding of user-centric writing, UX copy principles, and customer journeys.
• Ability to balance creativity with clarity, accuracy, and regulatory sensitivity.
• Strong collaboration, communication, and presentation skills.
• Highly detail-oriented, organized, and comfortable working in a fast-paced, deadline-driven environment.

Job Type: Full-time

Work Location: In person