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COUNTRY MARKETING MANAGER

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Job Title: Country Marketing Manager


Job Description:


Responsibilities:

  • Develop strategies and tactics to get the word out about our company and drive qualified

traffic to our front door.

  • Deploy successful marketing campaigns and own their implementation from ideation to

execution.

  • Experiment with a variety of organic and paid acquisition channels like content creation, pay

per click campaigns, event management, publicity, social media, lead generation campaigns,

copywriting, performance analysis.

  • Produce valuable and engaging content for our website and blog that attracts and converts

our target groups.

  • Build strategic relationships and partner with key industry players, agencies and vendors
  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate

funds wisely.

  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals
  • Analyze consumer behavior and adjust email and advertising campaigns accordingly.


Qualifications:


  • 3 to 5 years' experience as Marketing manager or similar role
  • Demonstrable experience in marketing together with the potential and attitude required to learn
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
  • Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
  • A sense of aesthetics and a love for great copy and witty communication
  • Up to date with the latest trends and best practices in online marketing and measurement
  • BS/master's degree in marketing or related field


Area:


PC/Smartphone related forum, print media, social & digital platform, and community management.

Gaming related forum, print media, social & digital platform, and community management.


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