CRM Specialist

We are looking for a CRM Specialist to manage and enhance customer relationships through data-driven marketing strategies. The ideal candidate will be responsible for optimizing CRM campaigns, improving customer engagement, and driving retention by leveraging analytics and automation tools.

Key Responsibilities:

• Develop and execute CRM marketing campaigns, including email, SMS, push notifications, and loyalty programs.
• Optimize customer journeys to enhance engagement, retention, and lifetime value.
• Optimize customer journeys to enhance engagement, retention, and lifetime value.
• Analyze customer behaviour, campaign performance, and key metrics to drive marketing decisions.
• Generate reports and insights to optimize future marketing strategies.
• Improve CRM processes to enhance efficiency and personalization.
• Partner with cross-functional teams, including marketing, sales, and IT, to ensure seamless CRM integration.
• Stay updated on CRM trends, best practices, and emerging technologies to enhance strategy.