Data Operations Manager

General Purpose

The Data Operations Manager is responsible for architecting, implementing, and continuously refining AI driven systems that unify digital marketing data and surface actionable insights. This individual contributor partners closely with digital marketing teams to identify what’s working, where support is needed, and how AI can accelerate performance at scale. They will own the roadmap for AI models, data pipelines, analytics frameworks, and experimentation processes that support 300+ facilities.

Essential Duties

• AI Systems Ownership — Design, deploy, and maintain Al models that aggregate and analyze data from social platforms, reputation tools, websites, and other digital channels.
• Data Integration & Architecture — Build scalable data flows that consolidate multi-source marketing data into unified dashboards and insight engines.
• Insight Generation — Translate complex data into clear, actionable recommendations for digital marketing teams supporting 300+ facilities.
• Al Experimentation — Lead continuous testing, validation, and refinement of Al models to improve accuracy, efficiency, and predictive value.
• Cross-Functional Collaboration — Partner with social, SEO, web, and facility teams to identify opportunities for Al-driven improvements.
• Scalability Strategy — Ensure all Al and analytics solutions are built for multi-facility scale, reliability, and ease of adoption.
• Data Governance — Establish standards for data quality, consistency, and responsible Al usage.
• Thought Leadership — Stay ahead of emerging Al technologies and proactively recommend new tools, models, and approaches.

Success Looks Like

• Al systems reliably unify data from 300+ facilities.
• Digital marketing teams receive clear, actionable insights weekly or in real time.
• Al models continuously improve through structured testing.
• Leadership sees measurable improvements in efficiency, visibility, and marketing ROI.
• The organization becomes more data-driven and Al-enabled across all digital channels.

Supervisory Requirements

This role may have supervisory requirements.

Qualifications

Education and/ or Experience

Required Skills & Experience

• Advanced Analytics- Expertise data analytics, customer journey flows, user experience, data- driven decision making.
• AI/ ML Proficiency- Hands on experience with LLMs, Machine learning pipelines. and Al automation framework.
• Data Engineering -Strong ability to build ETL/EL, and data integrations
• Marketing Technology — Familiarity with social analytics, reputation management platforms, CMS/website analytics, and CRM systems.
• Communication — Ability to translate technical findings into clear narratives for non-technical stakeholders.
• Project Leadership,-

• Proven success driving complex initiatives as an individual contributor.

Preferred Qualifications

• Experience supporting multi-location or franchise-style organizations.
• Bachelor's degree in IT, analytics, business, or related field.
• Familiarity with AI observability, model monitoring, and
• prompt engineering.
  strong understanding of SEO, paid media, and socia strategy.

Physical Demands

• Primarily works in a remote or office-based environment.
• Requires prolonged periods of sitting, computer use, and viewing multiple screens.
  Frequent verbal and written communication, including virtual meetings and presentations.
• Requires ability to analyze detailed data and maintain focus for extended periods.
• Occasional standing, walking, bending, or reaching may be required.
• May occasionally lift or carry items up to 15 pounds.
• Minimal travel may be required for meetings, training, or collaboration.
• Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the role.

Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The noise level in the work environment is usually low to moderate.

Additional Information

Note: Nothing in this job specification restricts management's right to assign or reassign duties and responsibilities to this job at any time. Critical features of this job are described under various headings above.

They may be subject to change at any time due to reasonable accommodation or other reasons. The above statements are strictly intended to describe the general nature and level of the work being performed. They are not intended to be construed as a complete list of all responsibilities, duties, and skills required of employees in this position.

I have read and understand the duties of my position:

Pay Range:$150,000 to $170,000

Join PACS: Elevate Healthcare with Us!

PACS is elevating healthcare by revolutionizing our approach to leadership and quality care. Guided by our core values of love, excellence, trust, accountability, mutual respect, and commitment, we strive to foster a culture of compassionate care within our teams and the communities we serve. As we grow rapidly, exciting opportunities await you to engage in impactful projects and contribute valuable insights to stakeholders nationwide.

If you're ready to make a difference and embrace our mission of creating real change, we invite you to join us at PACS. Together, let’s shape the future of healthcare!

Join Our Team and Thrive!

At PACS, we believe our employees are our greatest asset. That’s why we offer an exceptional benefits package designed to enhance your well-being and support your lifestyle.

Our Comprehensive Benefits Include

• Health Coverage: Enjoy medical, dental, and vision plans to keep you and your family healthy.

• PTO and Vacation: Benefit from generous paid time off and holidays to relax and recharge.

• Financial Wellness: Take advantage of Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA) to manage your healthcare expenses effectively.

• Retirement Planning: Secure your future with our 401(k) plan, complete with company contributions to help you build your retirement savings.

• Support When You Need It: Our Employee Assistance Plan (EAP) provides confidential support for personal and professional challenges.

Join us at PACS and take advantage of a workplace that truly values you!

We celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applicants of every race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, and any other protected characteristic. Employment decisions are based on qualifications, merit, and business needs.