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Demand & Supply Specialist

Job Purpose

To manage the end-to-end demand and supply planning cycle, ensuring accurate forecasts, optimized assortment, and balanced supply plans that support business growth, availability targets, and inventory efficiency.

Key Responsibilities

Demand Analysis & Forecasting

  • Analyze historical sales, trends, seasonality, promotions, and market drivers to develop accurate demand forecasts.
  • Build and maintain forecasts at category, brand, and SKU level.
  • Measure forecast accuracy and bias; identify root causes and drive continuous improvement.
  • Lead demand review cycles with category and marketing teams.

Supply Planning

  • Translate approved demand plans into supply plans aligned with the approved parameters.
  • Coordinate with sourcing, buying, and logistics teams to ensure supply feasibility.
  • Identify supply risks and propose mitigation actions (phasing, prioritization, rebalancing).

Assortment Rationalization

  • Analyze assortment performance and lifecycle status.
  • Support assortment optimization by identifying gaps and delisting opportunities.
  • Collaborate with category and buying teams on range planning decisions.

S&OP / Planning Alignment

  • Support monthly planning cycles by aligning demand, supply, and inventory targets.
  • Prepare scenario analysis to support decision-making during promotions, peaks, and launches.
  • Ensure alignment between financial targets and operational plans.

Reporting & Insights

  • Prepare planning dashboards covering demand, supply, forecast accuracy, and inventory impact.
  • Provide actionable insights to senior stakeholders to support planning decisions.
  • Maintain master data accuracy related to lead times, pack sizes, and planning parameters.

Qualifications & Experience

  • Bachelor’s degree in Supply Chain, Business, Engineering, or related field.
  • 4–7 years of experience in demand planning, supply planning, or integrated business planning.
  • Strong analytical skills with advanced Excel proficiency; planning systems experience preferred.
  • Solid understanding of forecasting methodologies, supply planning, and assortment optimization.

Competencies

  • End-to-end planning mindset
  • Analytical rigor and scenario modeling
  • Cross-functional stakeholder management
  • Structured problem-solving
  • Commercial and operational alignment

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