Digital Campaign Manager

Digital Campaign Manager

Drive Growth Through Strategic Digital Innovation

Are you a strategic digital marketing leader with 8+ years of experience orchestrating comprehensive campaigns that drive measurable results? Do you excel at bridging business objectives with tactical execution across multiple digital channels? Can you balance creative innovation with data driven decision-making while also leading cross functional teams?

With over 35 years of success as an A.I.-powered trading technology pioneer, Vantagepoint A.I. is entering an exciting growth phase, and we need a seasoned Digital Campaign Manager to scale our marketing impact in the fintech space.

Why Vantagepoint A.I.?

• Join a recognized industry leader blending A.I.-driven innovation with financial market expertise.
• Help lead digital strategy for a close-knit, high-performance company comprised of 70+ professionals.
• Experience true work/life balance with standard business hours (8:30 AM - 5:30 PM).
• Receive 100% employer-paid healthcare and dental coverage.
• Thrive in a collaborative, people-first culture that values both tradition and forward-thinking strategies.
• Enjoy company sponsored social events, team building retreats, and a modern workspace in Wesley Chapel.

Your Impact as Digital Campaign Manager

You won't just manage campaigns. You will be the tactical coordinator for our digital marketing initiatives, determining channel strategy and driving revenue growth through data driven optimization working closely with the Director of Marketing.

Campaign Strategy & Execution

• Develop and execute integrated digital marketing campaigns across social media, search, display, video, email, and content marketing.
• Shepherd dynamic, aggressively attractive campaigns that align with our brand voice and business objectives.
• Manage campaign optimization and ensure delivery on time and within budget.

Performance Optimization & Analysis

• Monitor campaign performance metrics in real time and make data driven adjustments to improve results.
• Conduct A/B testing of creative and messaging to optimize conversion rates.
• Troubleshoot underperforming campaign elements and implement rapid improvements.
• Analyze data to understand what's working and provide actionable insights to stakeholders.
• Report results to leadership with clear, data driven recommendations.

Lead Generation & Conversion Optimization

• Evaluate and select advertising sources and channels to maximize lead generation efficiency and cost effectiveness.
• Design, implement, and continuously evolve high converting landing pages aligned with campaign objectives.
• Conduct systematic testing of landing page elements (copy, design, CTAs, forms) to optimize conversion rates.
• Monitor and evaluate lead generation metrics, assessing both quantity and quality of inbound leads.
• Coordinate lead distribution processes to sales team, ensuring seamless handoff and proper lead qualification.
• Implement continuous testing, evaluation, and improvement cycles across all campaign elements and conversion pathways.

Multi-Channel Management

• Oversee content and campaigns across Facebook, YouTube, X (Twitter), Telegram, LinkedIn, Google Ads, TikTok, Instagram, Discord, Reddit, display networks, and emerging platforms.
• Plan, launch, and optimize paid advertising campaigns across social media, search, and display networks.
• Manage the full lifecycle from ideation to execution, including scheduling, content creation, placement, lead generation, and evaluation.

Team Leadership & Collaboration

• Report directly to the Director of Marketing, serving as a key strategic partner in driving marketing growth initiatives.
• Coordinate cross-functional teams including designers, copywriters, media buyers, and analysts.
• Partner with Marketing leadership and broader teams to align digital strategies with sales objectives.
• Stay ahead of social media trends, algorithm changes, and emerging platforms to maintain competitive advantage.
• Collaborate closely with other marketing team members to ensure cohesive campaign execution and alignment across all marketing initiatives.
• Communicate and coordinate regularly with Sales Leadership to align campaign messaging, lead flow, and conversion strategies with sales objectives.

What You Bring to the Table

Required Experience & Expertise

• 8+ years designing and implementing comprehensive digital marketing campaigns.
• 5+ years managing paid digital advertising campaigns across multiple channels (social, search, display).
• Demonstrated expertise in digital campaign management with proficiency in social media, SEM, and display advertising.
• Bachelor's degree in Marketing, Communications, Business, or related field (or equivalent experience).

Hard Skills

• Proven track record creating and executing successful multi-channel digital marketing campaigns (paid and organic).
• Expert knowledge of digital advertising platforms including Facebook Ads, Google Ads, LinkedIn Ads, YouTube, X, Telegram, and emerging channels.
• Strong sales psychology/mentality with focus on conversion and revenue generation.
• Proficiency in digital analytics and reporting tools (Google Analytics, social media analytics, ad platform dashboards).
• Strong project management expertise to coordinate multiple campaigns, team members, and stakeholders simultaneously.
• Technical proficiency with marketing platforms, analytics tools, and advertising systems.
• Baseline understanding of the finance or fintech landscape.

Soft Skills & Leadership Qualities

• Strategic thinker who can align tactical execution with broader business goals while maintaining creative problem-solving abilities.
• Exceptional communicator who can articulate ideas clearly and collaborate successfully across departments.
• Data oriented with strong analytical mindset with the ability to interpret campaign data and communicate insights effectively.
• Detail oriented with high operational tempo and the ability to move fast without sacrificing quality.
• Proactive with a revenue focused mindset and pride in making measurable business impact.
• Strong project planning and expectation setting capabilities.
• Team player with willingness to both educate and learn; highly adaptable to evolving digital platforms and best practices.
• Demonstrated sense of accountability and ownership with desire to grow the role.
• Balance strategic vision with practical execution; ability to think creatively about reaching target audiences while staying grounded in performance data.

Preferred Skills

Experience or proficiency with design and content creation tools such as, or similar to:

• Creatify, InvideoAI, Canva, Adobe Creative Suite, Kapwing
• Claude A.I., Microsoft 365, Agorapulse, OBS
• Other content creation, video, video editing, and automation tools

Compensation & Benefits

• Competitive base salary commensurate with experience.
• 100% employer-paid healthcare and dental coverage.
• Generous paid time off (PTO), paid holidays, birthday leave.
• Company-inclusive birthday, anniversary, and special achievement celebrations.
• Professional development and growth opportunities.
• Work with cutting-edge A.I. technology in the fintech space.
• Offsite company sponsored events for employees and family members.
• A stable and thriving company positioned for long-term growth, regardless of economic conditions.

Location & Work Arrangement

On-site employment at our modern offices in Wesley Chapel, FL (Tampa Bay Area)

Be Part of Something Bigger

At Vantagepoint A.I., you won't just manage campaigns. You'll be a strategic leader helping independent traders achieve financial freedom through innovative digital marketing. This is your chance to make a measurable impact at a company that has been revolutionizing trading technology for over 46 years.

Ready to make an impact? Apply today and help us write the next chapter in fintech marketing success.