Digital Marketer

Location: Saddar, Rawalpindi
Experience: 1-2 years in Digital Marketing

Responsibilities:

• Manage and execute marketing campaigns across social media platforms, including Facebook, Instagram, LinkedIn, TikTok, and YouTube.
• Stay informed on the latest market trends, consumer behavior, and digital innovations to optimize strategies.
• Conduct competitor analysis and monitor industry developments to identify growth opportunities.
• Leverage expertise in social media algorithms to enhance engagement and reach.
• Define KPIs, track campaign performance, and generate actionable insights for improvement.
• Create visually compelling content using design tools like Canva and Photoshop.
• Edit and produce engaging videos using CapCut and Adobe After Effects.
• Apply basic SEO principles to improve content visibility and organic reach.

Requirements:

• Demonstrated experience in social media management with a strong portfolio of successful campaigns.
• Exceptional written and verbal communication skills for crafting compelling content.
• Self-motivated with the ability to work independently and achieve performance targets.
• Bachelor’s degree in Marketing, Business Administration, Communications, or a related discipline.

Job Type: Full-time

Work Location: In person