Digital Marketing Executive

Title: Performance Marketing Executive
Job Location: Ajman, Al Jurf Industrial 2
Job Type: Full-time
Industry: Perfume & Beauty

About the Company:

At Naseem Perfumes, we’ve been Formulating Emotions Since 2000. With our foundation built on craftsmanship and innovation, we specialize in the manufacturing and distribution of non-alcoholic perfumes, bakhoor, air fresheners, and body care products across local and international markets. With a strong presence in the UAE and growing global recognition, we take pride in combining luxury with tradition. Our mission is to deliver excellence through scent – and now, we’re looking to strengthen our digital presence with a skilled E-Commerce Executive.

Job Purpose:

We are seeking a data-driven and creative Performance Marketing Executive to manage and optimize paid advertising campaigns across multiple platforms. The role focuses on driving measurable ROI, customer acquisition, and sales growth for our luxury fragrance and beauty brand.

Key Responsibilities:

• Plan, execute, and optimize paid campaigns across Google Ads, Meta (Facebook/Instagram), TikTok, Snapchat, YouTube, and other digital platforms.
• Monitor and analyze performance marketing KPIs including CTR, CPC, CPA, ROAS, conversions, and customer acquisition cost.
• Run A/B tests on creatives, ad copies, and landing pages to improve conversion rates.
• Develop and implement retargeting and remarketing strategies to maximize customer lifetime value.
• Work closely with the creative team to design ad creatives that align with luxury brand aesthetics.
• Prepare weekly and monthly reports with insights, trends, and optimization strategies.
• Research and implement new tools, channels, and growth opportunities for performance campaigns.
• Track and manage ad budgets effectively to achieve maximum ROI.
• Collaborate with the e-commerce team to ensure campaign objectives align with overall sales goals.
• Stay updated with the latest platform updates, digital trends, and competitors’ strategies in the beauty/fragrance industry.

Requirements:

• Bachelor’s degree in Marketing, Digital Media, Business, or related field.
• 2–4 years of experience in performance marketing, preferably in e-commerce, beauty, or luxury products.
• Proven expertise in Google Ads, Meta Ads Manager, TikTok Ads, and Snapchat Ads.
• Strong understanding of SEO, conversion tracking, and analytics tools (Google Analytics, Tag Manager, Data Studio).
• Excellent analytical, problem-solving, and reporting skills.
• Ability to balance creativity with data-driven decision-making.
• Passion for the fragrance and beauty industry is a plus.

What We Offer:

• Competitive salary and performance-based incentives.
• Opportunity to work on high-budget, multi-channel campaigns.
• Exposure to international markets and industry-leading events.
• Creative and collaborative work environment with room for growth.

Job Type: Full-time

Pay: AED4,000.00 - AED7,000.00 per month

Ability to commute/relocate:

• Ajman: Reliably commute or willing to relocate with an employer-provided relocation package (Required)

Education:

• Bachelor's (Required)

Experience:

• E-commerce: 3 years (Required)