Digital Marketing Executive

We’re Hiring: Digital Marketing Executive (E-commerce)

Are you passionate about Instagram marketing, paid campaigns, and brand storytelling?
We at Paperlink Softwares Pvt. Ltd. are looking for a results-driven and creative Social Media Marketing Executive to join our dynamic team in Kolkata!

Location: Kolkata – Salt Lake Sector V (On-site)
Office Hours: Monday to Saturday (12:00 PM to 9:00 PM)

What You’ll Do:

• Develop and execute effective Instagram marketing strategies to drive e-commerce growth
• Collaborate with designers, influencers, and content creators for impactful brand promotion
• Manage and optimize Meta Ads (Facebook & Instagram) for conversions and audience reach
• Track and analyze performance across organic and paid campaigns, generating reports with insights
• Stay updated on the latest social media trends, hashtags, and audience behavior

What We’re Looking For:

• Minimum 3 year of experience managing Instagram paid campaigns (preferably in e-commerce)
• Hands-on knowledge of Meta Ads Manager and platforms like Shopify/WooCommerce
• Strong understanding of Instagram algorithms, ad formats, and creative best practices
• Excellent communication, creative thinking, and analytical skills

If you have a creative mindset, love data-driven marketing, and want to help build a brand people love — we’d love to hear from you!

Apply Now at hrarpita2@paperlinksoftwares.com

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Job Type: Full-time

Pay: ₹25,000.00 - ₹35,000.00 per month

Work Location: In person