Digital Marketing Executive

• Plan, execute, and manage performance-driven ad campaigns across Meta Ads (Facebook, Instagram) and Google Ads (Search, Display, Shopping).
• Develop and implement digital marketing strategies to meet sales and conversion goals.
• Monitor, evaluate, and assess campaign performance using tools such as Google Analytics, Meta Business Manager, etc.
• Analyze customer behavior and journey to refine targeting and messaging.
• Collaborate with creative and content teams to develop ad creatives and landing pages.
• Conduct A/B testing to improve campaign effectiveness.
• Track KPIs and prepare regular performance reports with insights and action points.
• Optimize budget allocation across channels for maximum ROI.
• Stay updated with the latest trends, tools, and best practices in digital marketing.

Job Type: Full-time

Pay: ₹25,000.00 - ₹30,000.00 per month

Work Location: In person