Digital Marketing Executive

800 Truck is looking for a results-driven Digital Marketing Executive to plan, execute, and optimize online marketing campaigns that drive quality leads and business growth. The ideal candidate must have strong hands-on experience in Meta Ads (Facebook & Instagram) for lead generation, Google Ads campaign management, and solid SEO knowledge, with a performance-focused mindset and data-driven approach.

Key Responsibilities:

• Plan, create, and manage high-converting Meta Ads campaigns focused on lead generation.
• Set up, run, and optimize Google Ads campaigns (Search, Display, and Performance Max).
• Generate quality leads through strategic audience targeting, creative testing, and campaign optimization.
• Monitor campaign performance, analyze data, and make adjustments to improve ROI and reduce cost per lead.
• Conduct keyword research and competitor analysis for Google Ads campaigns.
• Manage ad budgets effectively and ensure maximum performance within allocated spend.
• Create compelling ad copies, headlines, and basic creative briefs for campaigns.
• Track conversions using Meta Pixel, Google Tag Manager, and Google Analytics.
• Implement and support SEO strategies, including on-page optimization, keyword planning, and performance tracking.
• Prepare performance reports and present insights and recommendations.
• Stay updated with the latest digital marketing trends, tools, and platform updates.

Required Skills & Qualifications:

• Proven experience as a Digital Marketing Executive or similar role.
• Strong expertise in Meta Ads (Facebook & Instagram), especially for lead generation campaigns.
• Hands-on experience managing Google Ads (Search, Display, and remarketing campaigns).
• Strong working knowledge of SEO (on-page, keyword research, and basic technical understanding) is required.
• Strong understanding of audience targeting, funnel strategy, and conversion optimization.
• Experience with performance tracking tools such as Google Analytics, Meta Business Manager, and Google Tag Manager.
• An analytical mindset with the ability to interpret data and improve campaign performance.
• Good communication and reporting skills.
• Minimum 2 years of experience in Digital Marketing.

Preferred Qualifications:

• Strong practical experience in both Google Ads and Meta Ads is mandatory.
• Experience working with landing pages and A/B testing.

Key Performance Indicators (KPIs):

• Lead generation volume and quality
• Cost per lead (CPL) reduction
• Return on Ad Spend (ROAS)
• Campaign conversion rates
• Improvement in organic traffic and keyword rankings

If you are passionate about social media, digital marketing, and content creation, we’d love to have you on our team!

Apply now and be part of our growing success.

Job Type: Full-time

Pay: AED2,500.00 - AED3,000.00 per month