Digital Marketing Executive (DHA - Karachi Based)

FULL TIME OFFICE BASED ROLE. Please don't apply if you're looking for remote jobs.

Responsibilities

• Plan and Execute Digital Marketing Campaigns and implement effective digital marketing campaigns across various platforms (Google Ads, Meta Ads, YouTube Ads, LinkedIn Ads).
• PPC (Pay-Per-Click) Advertising: Experience in managing PPC campaigns on platforms such as Google Ads, or social media advertising platforms to drive targeted traffic and achieve campaign objectives.
• Digital Advertising: Knowledge of various digital advertising formats and platforms (e.g., display ads, native ads, retargeting) to create effective advertising campaigns and achieve specific marketing objectives.
• Monitor and Analyze Effectiveness of Marketing Content by regular reports on campaign performance and make data-driven recommendations for improvement.
• Develop and Manage Website Content using latest tools to Create, update, and manage website content to ensure it aligns with marketing strategies and enhances user experience.
• Implement SEO/SEM best practices to improve website visibility and search rankings.
• Find and Target Audiences by conducting market research to identify and define target audiences.

We are looking for a versatile and organized Digital Marketing Executive to join our marketing team. As a key contributor, you will be responsible for crafting engaging and relevant content for social media posts, video scripts, newsletters, and email campaigns. Additionally, you will be involved in designing static posts using Canva and coordinating with the design team for video editing tasks. Your role also includes scheduling posts on various social media platforms as per client requirements.

Key Responsibilities

• Create engaging content for various platforms.
• Design social media posts and reels using Canva and CapCut.
• Plan, execute, and manage ad campaigns across various platforms (Google Ads, Meta Ads, YouTube Ads, LinkedIn Ads).
• Ensure content consistency and alignment with the overall strategy.
• Schedule and post content on multiple social media platforms.
• Collaborate with clients to understand content needs and provide updates.
• Reporting and Strategy

Skills and Experience:

• Proficiency in English is a must.
• 2-3 years of experience in content, social media coordination, and Social Media Ads.
• Excellent organizational skills to manage content scheduling and ensure timely posting.
• Effective communication skills to interact with clients and the internal team.
• A solid understanding of social media platforms and their specific requirements.
• A creative mindset with the ability to align content with marketing and brand goals.

Location

Phase 6 DHA Karachi

Time: 12.30 PM - 5.30 PM (office) and 10.30 PM - 2 AM (WFH) Monday to Friday, Saturday 8 hours WFH

Job Type: Full-time

Job Type: Full-time

Pay: Rs75,000.00 - Rs80,000.00 per month

Application Question(s):

• What is your current salary?
• Please share your portfolio link
• Our timings are Monday-Friday 12.30 PM - 5.30 PM (DHA Karachi office) and 10.30 PM - 2 AM (WFH) and Saturday 8 hours WFH. Do you agree? Please don't apply if this doesn't work for you.

Experience:

• Meta Ads: 2 years (Required)
• Google Ads: 1 year (Required)
• Canva: 2 years (Required)
• CapCut: 1 year (Preferred)

Work Location: In person