Digital Marketing Manager

Key Responsibilities

• Develop, plan, and execute digital marketing strategies across channels including SEO, SEM, email, content marketing.
• Monitor and optimize website performance, user experience, and conversion rates.
• Oversee content creation (blogs, social media posts, email campaigns, landing pages) aligned with brand messaging and SEO best practices.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Manage and grow the company’s social media presence.
• Track and analyze key performance metrics (traffic, engagement, conversion, ROI) and prepare regular reports for stakeholders.
• Collaborate with sales, product, and creative teams to align marketing campaigns with business goals.
• Stay updated with the latest digital marketing trends, tools, and best practices.
• Manage relationships with external agencies, vendors, and influencers when necessary.

Requirements & Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field (Master’s preferred).
• 3–5+ years of proven experience in digital marketing management.
• Strong understanding of SEO, PPC, social media, email marketing, and content marketing.
• Proficiency with tools such as Google Analytics, Google Ads, Meta Business Suite, HubSpot, or similar marketing automation platforms.
• Excellent analytical skills and ability to interpret data to drive decisions.
• Strong project management and organizational skills.
• Creative mindset with attention to detail.
• Strong communication and leadership skills.

Job Type: Full-time

Pay: ₹13,263.99 - ₹44,658.34 per month

Work Location: In person