Digital Marketing Manager

• Develop and execute digital marketing campaigns across multiple channels, including email marketing and social media platforms.
• Plan, schedule and manage content across digital channels to maximize audience engagement and campaign performance.
• Monitor campaign analytics and performance metrics to optimize marketing strategies and ROI.
• Manage and maintain the product catalogue, ensuring accuracy, completeness, and timely updates across all digital platforms.
• Collaborate with internal stakeholders to align marketing initiatives with business goals and product launches.
• Coordinate with clients to understand their requirements, provide updates and ensure successful campaign execution.
• Ensure brand consistency across all marketing materials and digital content.
• Possess working knowledge of motion graphics to create or support the development of engaging visual content.
• Assist in the creation of multimedia assets, including short videos, animated graphics and interactive content.
• Stay updated on the latest digital marketing trends, tools and technologies to drive innovation.

Job Types: Full-time, Permanent

Pay: ₹28,000.00 - ₹30,000.00 per month

Ability to commute/relocate:

• Sodepur, Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Digital marketing: 3 years (Required)
• SEO: 3 years (Required)
• Social media marketing: 3 years (Required)
• Motion graphics: 2 years (Required)

Work Location: In person