Marketing and Business Development Manager

About the Role

We are looking for a dynamic and results-driven Marketing Manager to lead our marketing initiatives and drive business growth. The ideal candidate will be responsible for creating and executing marketing strategies, managing campaigns across multiple channels, and ensuring alignment with business development objectives. This role requires strong leadership, creativity, and analytical skills.

Key Responsibilities

• Develop and implement comprehensive marketing strategies to increase brand awareness and market share.
• Plan and manage digital marketing campaigns (social media, SEO/SEM, email, paid ads).
• Conduct market research and competitor analysis to identify trends and opportunities.
• Oversee the creation of content, promotional materials, and branding assets.
• Collaborate with the sales/business development team to generate and convert leads.
• Manage relationships with vendors, media, and external agencies.
• Monitor, measure, and report on the performance of marketing campaigns using KPIs and analytics tools.
• Organize and manage events, webinars, and exhibitions to promote the company.
• Lead and mentor a marketing team, ensuring effective execution of projects.
• Prepare and manage the marketing budget effectively.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field (Master’s preferred).
• Proven experience (3+ years) in marketing, preferably with managerial responsibility.
• Strong knowledge of digital marketing tools and platforms.
• Excellent communication, leadership, and project management skills.
• Analytical mindset with ability to interpret data and translate it into strategy.
• Creativity and innovation in developing new marketing ideas and campaigns.
• Experience in CRM, SEO, Google Analytics, and paid media is required.

What We Offer

• A leadership role with significant impact on company growth and branding.
• Competitive compensation package, with paid leaves, health benefits and subsidised lunch.
• Opportunity to work with cross-functional teams and drive business expansion.
• Professional growth, learning, and development opportunities.

Job Type: Full-time

Pay: Rs60,000.00 - Rs80,000.00 per month

Application Question(s):

• What is your current salary?

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What is your salary expectation?

Work Location: In person