Digital Marketing Manager

Job Title: Digital Marketing Manager

Company: MANUFACUTURING PLANT

Location: Indore, Madhya Pradesh

Department: Marketing

Reports To: President – Marketing

SALARY - 6 TO 7 LPA

Qualifications & Experience:

• Graduate or Postgraduate in Marketing, Business Administration, or related discipline.
• 6–8 years of experience in digital marketing, preferably within industrial, manufacturing, or B2B sectors.
• Strong command over SEO, SEM, social media marketing, web analytics, and digital advertising tools.
• Experience with Google Ads, Meta Business Suite, LinkedIn Campaign Manager, and email marketing platforms.
• Excellent communication, leadership, and project management skills.

Role Summary:

The Digital Marketing Manager will be responsible for developing, implementing, and managing COMPANY ’ digital marketing strategy to enhance brand visibility, drive qualified leads, and support overall business growth. The role requires a balance of strategic thinking, creativity, and hands-on execution across digital channels.

Key Responsibilities:

1. Digital Strategy & Planning

• Design and execute a comprehensive digital marketing roadmap aligned with the company’s business goals.
• Manage digital marketing budgets and ensure cost-efficient performance across all online platforms.
• Identify new digital opportunities and trends to strengthen COMPANY ’ online presence.

2. Website & SEO Management

• Oversee website performance, content management, and user experience optimization.
• Implement strong SEO strategies to improve keyword rankings and organic traffic.
• Coordinate with developers and designers to enhance site functionality and engagement metrics.

3. Paid Media & Lead Generation

• Plan and execute paid campaigns on Google Ads, Meta, and LinkedIn platforms.
• Track ROI, optimize ad spends, and ensure alignment with lead generation and branding objectives.
• Collaborate with sales and product teams to support B2B lead pipelines and conversion tracking.

4. Social Media & Content Marketing

• Build and manage COMPANY ’ brand identity on social platforms including LinkedIn, Facebook, and YouTube.
• Develop content calendars and collaborate with creative teams to produce engaging digital content — graphics, videos, and articles.
• Monitor engagement metrics and strengthen online community interactions.

5. Analytics & Reporting

• Analyze campaign data using Google Analytics, Search Console, and CRM dashboards.
• Present monthly and quarterly performance reports to management with actionable insights.
• Use analytics to refine strategies and enhance digital ROI.

Key Skills & Competencies:

• Strategic Digital Planning
• SEO/SEM Optimization
• Lead Generation Campaigns
• Data Analytics & Reporting
• Content & Social Media Management
• Budget Management & ROI Analysis
• Team Collaboration & Vendor Coordination

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Compensation:

Competitive and commensurate with qualifications and experience

KINDLY APPLY INTERESTED CANDIDATES ND IMMEDIATE JOINER.

MAIL ID - HR.RISELEAD5@GMAIL.COM

CONTACT NO.-7068455582

Job Types: Full-time, Permanent

Pay: ₹600,000.00 - ₹700,000.00 per year

Benefits:

• Food provided
• Health insurance
• Provident Fund