We are looking for a strategic and results-driven Digital Marketing Manager to lead our marketing efforts, manage campaigns, and drive growth for both our agency and our clients. The ideal candidate will have hands-on experience in SEO, PPC, social media, content marketing, and analytics, with a strong ability to manage teams and deliver ROI-focused results.
Key Responsibilities:
1. Strategy & Campaign Management
- Develop and execute data-driven digital marketing strategies for clients (SEO, PPC, social media, email, content, etc.).
- Oversee multi-channel campaigns (Google Ads, Meta Ads, LinkedIn, etc.) ensuring optimal performance.
- Conduct market research & competitor analysis to identify trends and opportunities.
2.Team Management & Training
- Lead, guide, and mentor the SEO team to achieve client targets.
- Conduct training sessions to improve team skills and keep them updated with SEO trends & algorithm changes.
- Assign tasks, monitor progress, and ensure timely delivery of SEO projects.
3. Team Leadership & Client Management
- Lead and mentor a team of digital marketers, content creators, and performance specialists.
- Act as the primary point of contact for high-value clients, ensuring campaign success and retention.
- Collaborate with sales, design, and development teams for integrated marketing solutions.
4. Performance Tracking & Optimization
- Monitor KPIs (ROI, CAC, CTR, conversions, etc.) using Google Analytics, Meta Ads Manager, SEMrush, etc.
- Provide monthly performance reports with actionable insights for clients and internal stakeholders.
- A/B test ad creatives, landing pages, and email campaigns for continuous improvement.
5. Business Growth & Innovation
- Stay updated on AI-driven marketing tools, automation, and industry trends.
- Contribute to agency branding, case studies, and thought leadership (blogs, webinars, etc.).
Skills & Qualifications:
3+ years in digital marketing (agency experience preferred).
Expertise in:
- SEO (On-page, Off-page, Technical)
- Paid Ads (Google Ads, Meta Ads, LinkedIn, Programmatic)
- Social Media Marketing (Organic & Paid)
- Email & Content Marketing
- Google Analytics, Tag Manager, Data Studio
- Strong analytical & problem-solving skills (ability to interpret data and optimize campaigns).
- Excellent communication, presentation & client management skills.
Perks & Benefits:
- Competitive salary + performance bonuses.
- Access to premium tools & training programs.
- Opportunity to work with global clients & cutting-edge strategies.
Job Types: Full-time, Permanent
Pay: Up to ₹400,000.00 per year
Work Location: In person