Digital Marketing Manager

Job Description:
We are looking for a results-driven Digital Marketing Manager to plan, implement, and manage our digital marketing strategies across multiple channels. The ideal candidate will be responsible for increasing brand awareness, driving traffic, and generating qualified leads.

Key Responsibilities:

• Plan, launch, and manage Meta Ads (Facebook & Instagram) campaigns
• Create and test ad creatives, audiences, and campaign structures
• Monitor performance and optimize for CPA, ROAS, and conversions
• Manage Meta Business Manager, ad accounts, pixels, and catalogs
• Analyze campaign data and prepare performance reports
• Coordinate with content/design teams for ad creatives
• Stay updated with Meta advertising trends and policy changes

Requirements:

• Proven experience running Meta Ads campaigns
• Strong understanding of audience targeting, retargeting, and lookalike audiences
• Experience with conversion tracking and Meta Pixel
• Analytical mindset with data-driven decision-making
• Good communication and time-management skills

Preferred Qualifications:

• Experience in [e-commerce / real estate / services / leads generation]
• Knowledge of A/B testing and funnel optimization
• Experience scaling Meta ad budgets

Job Type: Full-time

Pay: Rs70,000.00 - Rs90,000.00 per month

Work Location: In person