Digital Marketing & Media Specialist

Overview:

We’re looking for a versatile and creative digital professional who can handle everything from social media visuals to ad campaigns and website updates. This role blends design skills with marketing strategy — perfect for someone who enjoys both creativity and analytics.

Key Responsibilities:

Video Editing & Design

• Edit promotional and corporate videos for social media and web.
• Create posters, banners, and reels using tools like Canva, Photoshop, or Premiere Pro.
• Maintain a consistent visual identity across all digital channels.

Digital Marketing & SEO

• Plan and execute Google Ads and Meta (Facebook/Instagram) Ads campaigns.
• Optimize campaigns for conversions and ROI.
• Conduct keyword research and implement on-page/off-page SEO strategies.
• Track analytics using Google Analytics, Search Console, and Meta Insights.

WordPress Website Management

• Update and maintain company websites using WordPress.
• Design landing pages and integrate lead capture forms.
• Ensure websites are SEO-friendly, mobile-optimized, and updated regularly.

Reporting & Strategy

• Prepare monthly reports on campaign performance and website traffic.
• Suggest data-driven improvements to marketing and design strategies.

Job Type: Full-time