Digital Marketing Specialist

Job Summary
We are seeking a creative and results-driven Digital Marketer to join our dynamic marketing team. The ideal candidate will be responsible for developing and executing digital marketing strategies that drive brand awareness, engagement, and conversions across various online platforms. This role requires a strong understanding of SEO, social media marketing, content creation, and performance analytics to optimize campaigns effectively.

Duties

• Develop and implement comprehensive digital marketing strategies to enhance brand visibility and drive traffic.
• Utilize SEO tools to conduct keyword research and optimize website content for search engines.
• Manage social media accounts, creating engaging content that resonates with target audiences while analyzing performance metrics.
• Execute email marketing campaigns, focusing on segmentation, personalization, and conversion optimization.
• Oversee Google Ads and Facebook Advertising campaigns to maximize ROI through effective SEM strategies.
• Collaborate with the design team using Adobe Creative Suite to create visually appealing graphics for digital platforms.
• Monitor website performance using Google Analytics, making data-driven decisions to improve user experience and conversion rates.
• Manage content creation across various channels, ensuring alignment with brand messaging and marketing goals.
• Utilize WordPress and other content management systems for website updates and blog management.
• Implement marketing automation tools to streamline processes and enhance campaign effectiveness.
• Stay updated on industry trends in digital marketing, e-commerce, and emerging technologies.

Experience

• Proven experience in digital marketing with a strong portfolio showcasing successful campaigns.
• Proficiency in SEO, SEM, Google AdWords, Google Analytics, and performance marketing strategies.
• Familiarity with HTML, CSS, JavaScript, SQL for basic website management tasks.
• Experience in B2B marketing is a plus; understanding of e-commerce platforms is highly desirable.
• Strong skills in copywriting, graphic design, keyword research, and social media management.
• Ability to analyze data effectively to inform decision-making processes. Join our team as a Digital Marketer where you can leverage your skills in a fast-paced environment while contributing to the growth of our brand!

Job Types: Part-time, Contract

Pay: E£7,000.00 - E£12,000.00 per month

Experience:

• Google Ads: 3 years (Preferred)
• Meta Ads: 2 years (Preferred)
• Shopify: 2 years (Preferred)
• SEO: 3 years (Preferred)