Digital Marketing Specialist

Location: Hinjewadi, Pune
Experience: 4+ Years
Employment Type: Full time

Job Summary:

We are looking for a Digital Marketing Executive to join our International Business Development team. The ideal candidate will be responsible for executing digital campaigns across Google Ads, Facebook, and Instagram to drive lead generation, as well as managing day-to-day social media activities.

Key Responsibilities:

• Run and manage paid ad campaigns on Google, Facebook, and Instagram for lead generation.
• Support in creating and scheduling social media posts and managing pages across platforms.
• Monitor and report on campaign performance using analytics tools.
• Assist in optimizing ad campaigns for better conversion and ROI.
• Coordinate with the design/content team for creatives and ad assets.
• Ensure leads are properly tracked and integrated into CRM tools.
• Stay updated on digital marketing trends and best practices.

Candidate Profile:

• Minimum 4 years of hands-on experience in digital marketing, specifically in IT Company.
• Familiarity with Google Ads, Facebook/Instagram Ads, and social media management tools.
• Basic understanding of CRM systems and lead tracking processes.
• Good communication skills and a proactive, execution-driven mindset.
• Knowledge of target audience segmentation and campaign reporting

Job Type: Full-time

Pay: ₹10,053.06 - ₹32,717.87 per month

Benefits:

• Health insurance
• Provident Fund
• Work from home

Location:

• Hinjewadi, Pune, Maharashtra (Required)

Work Location: In person