We are looking for a Digital Marketing Specialist with experience in the Automobile Industry to join our team.
Responsibilities:
- Manage and optimize paid ad campaigns on platforms such as Meta, Google, TikTok, LinkedIn, and Snapchat.
- Develop and create ad content from scratch, ensuring alignment with marketing strategies.
- Implement and manage SEO strategies to improve website visibility and ranking.
- Utilize Google Analytics to track and analyze website traffic and campaign performance.
- Execute 360° marketing strategies to ensure cohesive and comprehensive marketing efforts.
- Create visually appealing graphics for social media, websites, and print materials.
- Ensure consistency in branding across all visual elements.
- Create multimedia content, including videos and animations.
- Collaborate with other teams to ensure ad creatives and messaging align with overall marketing strategies.
- Post and manage car listings on classified websites, including preparing high-quality materials (photos & descriptions) for publishing.
- Track and report on ad performance, providing insights and recommendations for improvement.
- Support other teams with design needs as required.
- Proficiency in Adobe Creative Suite is a plus.
Specifications:
- Bachelor’s or Master’s degree in Marketing or a related field.
- Minimum of 3 years of experience in digital marketing.
- Minimum of 1 year of experience in the Automobile Industry.
- Strong analytical skills with the ability to interpret data and make optimization decisions.
- In-depth knowledge of current trends in online marketing.
- Proven ability to create effective advertising strategies.
- Experience in ad copywriting.
- Excellent communication and collaboration skills.
- Creative thinking and problem-solving abilities.
- Ability to work in a team environment and meet deadlines.
Please note that we will only consider your CV if you meet the above requirements.
Job Type: Full-time