Digital Marketing Specialist & Content Creator

About the Company

A growing firm in interior fit-out turnkey project management space, delivering high-quality projects from concept to execution. We are specialized in renovating, designing, managing residential and commercial spaces, with a strong focus on design excellence and project execution.

Role Overview:

Are you ready to make your creative and strategic mark in a dynamic company specializing in being a One-Stop-Shop for fit-out project needs, providing end-to-end turnkey project management services, the intersection of interior design & fit-out contracting? If you are a creative and strategic Digital Marketing Specialist & Content Creator who can drive our online presence, produce engaging content, and support lead generation, we invite you to join our team!

Key Responsibilities:

1. Content Creation & Management

• Create high-quality content (blog posts, case studies, project stories) about our projects (project management, interior fit-out, and design work)
• Produce visual content: photos, short videos, reels, time-lapses from project sites
• Develop social media content across platforms (Instagram, LinkedIn, Facebook, TikTok, Pinterest, X etc.)

2. Digital Marketing Strategy & Execution

• Develop and implement digital marketing campaigns (SEO, Google Ads, Meta / Facebook / LinkedIn Ads, email marketing)
• Define KPI's and track campaign performance; optimize based on data
• Manage marketing budget for paid channels

3. Brand & Design Collaboration

• Work closely with the design / fit-out team to translate technical project details into marketing-friendly content
• Create mood boards, concept visuals, and marketing collateral (e.g., before/after, project highlights)
• Ensure brand consistency and tone across all channels

4. Project Management

• Plan content calendars and campaign timelines
• Coordinate with external agencies / photographers / videographers when needed
• Liaise with project managers to align marketing content with project phases (design, construction, handover)

5. Analytics & Reporting

• Monitor website traffic, social media growth, campaign performance
• Generate regular marketing reports with insights and recommendations
• Use tools like Google Analytics, social media analytics, CRM data to inform strategy

6. Lead Generation & Nurturing

• Develop and run digital lead-generation funnels (e.g., downloadable brochures, project catalogs)
• Help nurture leads through email flows, remarketing, and content offers
• Support the sales / business development team with content and marketing assets
• Manage social media pages by posting updates and responding to comments and messages
• Use website analytics to ascertain the relative effectiveness of ongoing campaigns and understand the way users interact with the site

Requirements /Qualifications:

• Bachelor’s degree in Marketing, Communications, Business, Design, or related field
• Experience: 2–5 years in digital marketing + content creation
• Proven portfolio of content: blog posts, social media, video, case studies
• Good eye for design; experience with graphic design tools (e.g., Canva, Photoshop)
• Video editing skills — e.g., Premiere, Final Cut, or similar
• Familiarity with SEO, Google Ads, Meta Ads, and email marketing platforms
• Knowledge of marketing strategy and traditional and digital media channels
• Analytical skills: ability to understand metrics and translate into strategy
• Outstanding writing and communication skills (English + Arabic)
• Organized, creative, able to manage multiple projects at once, excellent time management
• Experience or interest in fit-out construction, architecture, or interior design is a plus
• Attention to detail and ability to solve problems
• Working knowledge of Microsoft Office Suite, CRM and CMS software and Adobe Creative Suite

What We Offer:

• Competitive salary compensation
• Bonuses upon Performance
• Clear career growth ladder upon Performance
• Medical Insurance
• Opportunity to work on real construction and design projects
• Creative autonomy + opportunity to shape our marketing voice
• Collaboration with architects, designers, and project managers

Job Type: Full-time