Digital Marketing Specialist – E-commerce (Pakistan Market)

Digital Marketing Specialist – E-commerce (Pakistan Market)
Location: Karachi (On-site)
Timings: Monday to Saturday, 12 PM – 9 PM
Company: Eshal Corporation

About the Role
Eshal Corporation is seeking an experienced Digital Marketing Specialist to lead and grow our e-commerce operations. The ideal candidate will have a proven track record of successfully building and scaling multiple online stores in Pakistan. This role requires expertise in product research, performance marketing, and revenue-focused growth strategies.

Key Responsibilities

• Identify, research, and validate winning products for the Pakistani e-commerce market.
• Set up, manage, and optimize online stores and sales funnels.
• Plan, launch, and scale paid ad campaigns across Facebook, Instagram, and Google.
• Build profitable products into sustainable long-term brands.
• Track performance metrics and apply data-driven decision-making.
• Manage the full e-commerce cycle—from product selection to scaling.

Core Skills Required

• Product Research & Validation (market insights, tools, and trends).
• Facebook & Instagram Advertising (setup, optimization, retargeting, scaling).
• Google Ads (Search, Display, Shopping).
• SEO & SEM (basic knowledge for store growth).
• Social Media Marketing (organic + paid strategies for local markets).
• Content Marketing (writing product descriptions, creatives, and ad copies).
• Conversion Rate Optimization (landing pages, checkout funnels).
• Analytics & Reporting (Google Analytics, Meta Business Suite).
• Basic Design & Video Editing (Canva, Photoshop, or similar).

Requirements

• 2–3 years of proven experience in e-commerce marketing.
• Successfully scaled at least 2–3 profitable online stores in Pakistan.
• Strong knowledge of digital advertising platforms and strategies.
• Ability to achieve consistent profitability and business growth.
• Self-motivated, goal-oriented, and performance-driven.

What We Offer

• Competitive salary (based on experience and results).
• Performance-based incentives and bonuses.
• Career growth opportunities in a fast-growing company.
• A supportive, collaborative, and dynamic work environment.

How to Apply
Send your CV to: hiring@eshalcorp.com

Job Type: Full-time

Experience:

• Digital Marketing: 2 years (Required)
• E-Commerce: 2 years (Required)
• Meta Ads: 2 years (Required)

Work Location: In person