Digital Marketing Specialist (Google Ads | Meta Ads | SEO)

Location: Islamabad
Job Type: Full-Time (Office-Based)
Salary: PKR 40,000 – 60,000 (Based on Experience)

Job Summary

We are looking for an experienced Digital Marketing Specialist to manage and grow our online marketing campaigns. The ideal candidate should have hands-on expertise in Google Ads, Meta Ads, and SEO, with a proven ability to generate high-quality leads and improve online visibility.

Candidates who have previously worked with Online Quran Academies or Islamic education institutes will be given preference.

Responsibilities

• Plan, launch, and optimize Google Ads campaigns.
• Create and manage Meta (Facebook & Instagram) advertising campaigns.
• Perform keyword research and competitor analysis.
• Execute On-Page, Off-Page, and Technical SEO strategies.
• Improve website rankings and increase organic traffic.
• Track conversions using Google Analytics 4, Google Tag Manager, and Meta Pixel.
• Optimize landing pages to improve conversion rates.
• Monitor campaign performance and provide regular reports.
• Manage advertising budgets to achieve maximum ROI.

Requirements

• Minimum 2–3 years of experience in Digital Marketing.
• Strong expertise in:
• Google Ads
• Meta Ads (Facebook & Instagram)
• SEO (On-Page, Off-Page & Technical)
• Google Analytics 4
• Google Tag Manager
• Google Search Console
• Meta Pixel
• Strong understanding of keyword research and conversion optimization.
• Ability to analyze data and make performance-driven decisions.
• Good communication and reporting skills.

Preferred Qualifications

• Experience working with an Online Quran Academy is highly preferred.
• Proven experience generating leads in international markets such as the USA, UK, Canada, or Australia.
• Portfolio or case studies demonstrating successful campaigns.
• Experience with Local SEO and Landing Page Optimization will be an advantage.

Salary & Benefits

• Salary: PKR 40,000 – 60,000 (Depending on experience)
• Performance-based incentives
• Career growth opportunities
• Professional and collaborative work environment

How to Apply

Please submit your updated CV along with:

• Details of your Google Ads, Meta Ads, and SEO experience.
• Portfolio or campaign results (if available).
• Mention any experience working with Online Quran Academies or educational businesses.

Pay: Rs40,000.00 - Rs60,000.00 per month

Work Location: In person