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Digital Producer

Minneapolis, United States

About broadhead.:
At broadhead, we believe bold ideas create meaningful impact. We work with clients who are transforming the way we live and work, and we pride ourselves on being a smart, collaborative team that gets things done and makes a difference.

Position Overview:
The Digital Producer is a problem solver at heart. They love collaborating, and are always wondering “how to make it happen” when it comes to effectively tackling clients’ objectives in the digital space. They can think big picture, but love wrangling all the little details. They are an analytically minded go-getter, and love all things digital.

Responsibilities:

Collaborate closely with clients, account teams, strategists, producers, designers and developers alike to create best-in-class digital experiences.
Inform the scope, resourcing, and approach of digital marketing projects, including websites, but with a specific focus on CRM programs and email marketing initiatives.
Develop and optimize CRM strategies, including customer journeys, lead generation, segmentation, and automated workflows using platforms such as HubSpot, Salesforce, or similar tools.
Partner closely with project manager to outline and manage key steps of the website development process, including the deliverables from UX/UI team, content team, and development team to ensure project is delivered on time and on budget.
Review and oversee work from content and design teams to make sure deliverables meet client needs, align with project budget, and meet best-in-class practices for digital work.
Delegate work tasks and oversee deliverables of internal digital producers and developers, with potential to manage junior staff.
Collaborate with the rest of the digital team on the management of external digital partners, including freelancers or development shops.
Present in client meetings, pitches and/or onboarding for new digital initiatives.
Educate and mentor agency and client teams regarding digital best practices, new technologies and trends.
On-board and manage vendors necessary to support projects.
Performs other duties as assigned to meet the changing needs of the agency.

Requirements:

3+ years of experience in digital marketing, web development or agency environment.
Proficiency in digital production of websites of various sizes, including component-based website design.
General familiarity with marketing automation, customer journeys, and CRM systems.
Ability to multi-task, manage multiple simultaneous projects, and meet tight deadlines.
Positive attitude and the ability to create and maintain professional relationships with coworkers and clients.
Strong analytical abilities and a talent for creative problem-solving.

Nice to have:

Familiarity with website content management systems (e.g., WordPress, Drupal, or similar).
Hands-on experience developing or managing CRM and marketing automation workflows (HubSpot, Salesforce Marketing Cloud, Pardot, etc.)
Understanding of best practices for UX/UI design, ADA accessibility, and SEO.
Web analytics experience (tagging or data analysis)

Why broadhead.:
At broadhead, you’ll find a place where bold thinking is celebrated, hard work is rewarded, and people come first. We offer a dynamic, inclusive culture where your voice is heard, your talents are valued, and your growth is a priority.

Compensation Details:
The salary range for this position is $70,000 - $80,000. Our employees are eligible for a full package of traditional benefits including medical, dental, vision, life, and disability insurance. We are a hybrid work company (3 days/week in-office, 2 days/week remote is a typical week at broadhead) with Paid Time Off, paid holidays, and 401(k) matching. In addition, we provide paid parental leave, performance-based bonuses, employee stipends, and gym access. Employees can receive employer contributions to HSAs, FSAs, and Student Loan Debt Repayment benefits.

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