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Director of Growth & Brand
Location: Atlanta, GA (On-Site Only)
Compensation: Starting base salary $85,000 + 5–10% annual performance bonus
Employment Type: Full-Time, Exempt
Reports To: CEO
About the Role
Magpie Investment Holdings (multi-brand healthcare, technology, and professional services portfolio) seeks a Director of Growth & Brand to lead marketing strategy, brand management, digital marketing, and creative design. You’ll own web, SEO/SEM, social media, and campaign analytics—and partner directly with the CEO to drive measurable growth.
Key Responsibilities
Lead brand strategy and creative direction; design or supervise digital/print assets (event invites, presentations, brochures, business cards via Moo.com).
Own digital marketing: plan and execute SEO, SEM, PPC, paid social, email marketing, and content programs.
Manage and update websites (WordPress, Squarespace, AWS); improve UX, CRO, site speed, and landing pages.
Run social media marketing across Instagram, LinkedIn, Facebook, TikTok, YouTube (content calendar, paid campaigns, reporting).
Build dashboards and report monthly on traffic, conversions, CPA/CPL, ROAS, and keyword rankings.
Oversee agencies/partners (e.g., BBM Marketing, C Square Creative), budgets, and timelines; coordinate events, gifting, and cross-functional initiatives.
Required Skills & Platforms
Design: Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Canva
SEO/SEM & Analytics: SEMrush, Google Ads, Google Analytics, Meta Business Suite, Mailchimp
Web & Ops: WordPress, Squarespace, AWS; Monday.com, Outlook, Microsoft Teams
Strong copy/design sense, data-driven decision-making, multi-brand management, and vendor leadership
Performance Metrics (KPIs)
+15% YoY website traffic & conversion rate lift
+10% MoM social engagement growth
Top-3 rankings on priority SEO keywords
On-time, high-quality delivery of creative, campaigns, and events
Demonstrated marketing ROI/ROAS improvements
Qualifications
Bachelor’s in Marketing, Design, Communications, or related field
5+ years in marketing management / brand leadership / digital marketing (multi-brand or agency experience preferred)
Portfolio showing design chops and growth outcomes
Compensation & Benefits
Starting base salary: $85,000
5–10% annual performance bonus
Health, Dental, Vision insurance
401(k)
PTO & Holidays
Clear growth path to VP of Marketing
How to Apply:
Submit résumé and portfolio to ceo@norbu.health
(subject: “Director of Growth & Brand – Your Name”).
Job Type: Full-time
Pay: From $85,000.00 per year
Benefits:
Work Location: In person
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