Director of Marketing

About Us

The Role

What You ll Do

• Develop and execute annual and quarterly marketing plans across all BOL venues
  
• Lead paid, owned, and earned media from Meta and Google campaigns to influencer activations
  
• Oversee content creation, photography, video, and social media presence
  
• Build and manage CRM/email/SMS strategies to drive repeat visits and guest loyalty
  
• Collaborate with GMs, chefs, and event teams to launch and sell out experiences
  
• Manage agencies, budgets, and reporting dashboards
  
• Uphold brand consistency across all print, digital, and in-venue touchpoints
  
• Build and mentor a small, high-performing marketing team

What You Bring

• 6 - 10+ years of hospitality marketing experience (restaurant, bar, hotel, or lifestyle brand)
  
• Strong track record in both brand marketing and performance-driven growth
  
• Expertise in Meta/Google Ads, SEO, CRM (Klaviyo, Attentive, or similar), and analytics tools
  
• Experience with Resy, SevenRooms, or other hospitality tech platforms
  
• Creative eye, excellent copywriting instincts, and passion for hospitality culture
  
• South Florida market knowledge a plus

What We Offer

• Competitive base salary ($110K $160K) + performance-based bonus
  
• Health benefits, comp dining, and promotional budget ownership
  
• Opportunity to shape the future of an expanding hospitality group
  
• Creative autonomy and collaboration with an entrepreneurial executive team

If you re a brand builder, strategist, and storyteller who thrives in fast-moving hospitality environments, we d love to meet you.