Director of Marketing And Business Development

Job Summary

Lead company-wide growth, market positioning, and long-term revenue expansion through strategic partnerships, brand leadership, market intelligence, and high-value bid management — not direct sales.

Key Responsibilities

1. Strategic Business Development

• Lead strategic partnerships, joint ventures & framework agreements (government, giga-projects, multinationals)
• Own group-level key account strategy (Tier-1 clients)
• Negotiate MSAs & umbrella contracts
• Support complex, high-value bids and tenders

2. Market Intelligence

• Conduct market & competitor analysis
• Identify trends, risks & growth opportunities
• Present insights to executive leadership

3. Marketing & Brand Leadership

• Own corporate brand strategy across markets
• Lead corporate marketing, employer branding & PR
• Ensure consistent brand positioning
• Strengthen company reputation as a trusted workforce partner

4. Go-to-Market Enablement

• Build standardized GTM frameworks (pricing, value proposition, sector messaging)
• Develop sales enablement materials
• Align marketing with operational capabilities

5. Bid & Proposal Oversight

• Oversee strategic, high-value tenders
• Ensure commercial competitiveness & risk alignment
• Coordinate cross-functional input (HR, Finance, Legal, Operations)

Requirements

• Bachelor’s in Business or related field (MBA preferred)
• 10+ years in strategy/business development (staffing/manpower industry preferred)
• Proven track record of driving growth & launching services
• Fluent in Arabic & English
• Strong leadership, negotiation & strategic thinking skills