Position Summary
We are seeking a results-driven E-Commerce & Marketing Specialist to oversee online sales platforms, develop digital marketing campaigns, and optimize customer acquisition and retention. This role combines expertise in e-commerce operations with creative marketing execution to drive brand visibility, increase conversion rates, and maximize revenue growth.
Key ResponsibilitiesE-Commerce Management
- Manage and optimize the online store (Shopify or equivalent), including product listings, collections, pricing, and promotions.
- Ensure smooth operations of the customer journey from browsing to checkout.
- Track and analyze sales performance, conversion rates, AOV (average order value), and CLTV (customer lifetime value).
- Oversee order fulfillment, inventory synchronization, and coordination with logistics.
- Implement SEO best practices for product descriptions and site content.
Digital Marketing
- Plan, execute, and optimize paid advertising campaigns (Google Ads, Meta, TikTok, etc.).
- Manage email marketing flows (welcome series, abandoned cart, win-back, loyalty).
- Develop and implement social media campaigns aligned with brand storytelling.
- Work with influencers, affiliates, and partnerships to expand reach.
- Create monthly marketing calendars and promotional strategies.
- Monitor and report on campaign performance, providing actionable insights.
Brand Growth & Customer Engagement
- Support creative content development for campaigns, product launches, and events.
- Manage customer engagement initiatives (reviews, loyalty programs, referral programs).
- Conduct market research and competitor benchmarking to inform strategies.
- Collaborate cross-functionally with design, product, and operations teams.
Qualifications & Skills
- Bachelor’s degree in Marketing, Business, E-Commerce, or related field.
- 3+ years of proven experience in e-commerce and digital marketing.
- Strong knowledge of Shopify (or other e-commerce platforms).
- Proficiency in Google Analytics, Klaviyo (or similar), and ad platforms.
- Experience with SEO, SEM, and social media advertising.
- Data-driven mindset with strong analytical and reporting skills.
- Creative eye for branding, campaigns, and customer engagement.
- Excellent communication skills in English (Arabic is a plus).
Core Competencies
- Strategic Thinking – balances long-term growth with short-term sales targets.
- Analytical Skills – interprets data to drive decision-making.
- Creativity – develops engaging campaigns and innovative growth tactics.
- Customer Focus – ensures seamless shopping experiences.
- Execution Excellence – delivers projects on time with measurable results.
Job Type: Full-time
Pay: BD600.000 - BD700.000 per month