E-Commerce Platform Content Coordinator

Job Title: E-Commerce Platform Content Coordinator

Location: Dubai / Abu Dhabi, UAE

Company: CityDrinks

Type: Full-Time

About CityDrinks

CityDrinks is the UAE’s largest and fastest-growing online alcohol delivery platform, offering over 3,000 SKUs across wines, beers, spirits, and luxury products. We are transforming how customers shop for their favorite drinks—fast, reliable, and smart.

We’re looking for a hands-on, detail-driven Content Coordinator to own the product and campaign content across our eCommerce platform and apps. This role is key to ensuring an exceptional customer experience and maximizing conversion rates.

Key Responsibilities

1. Product & Catalog Management

Own and maintain the full product catalog (3,000+ SKUs) including naming conventions, categorization, tagging, and SEO-friendly descriptions.

Upload and update product images, attributes, and pricing across the platform.

Coordinate with procurement and operations teams to ensure content accuracy (stock, availability, formats, bundles, promos).

Manage product visibility rules (e.g., featured products, homepage sliders, promotional themes, etc.).

2. Content Creation & Optimization

Write compelling product titles, short and long descriptions, and highlight key selling points.

Ensure product content is optimized for search engines and AI-powered search features.

Create and manage landing pages, collection pages, and thematic promotions (e.g., “Back to City,” “Wine Wednesdays,” seasonal campaigns).

Localize content for multilingual audiences (English / Russian / Arabic as required).

3. Campaign & Merchandising Execution

Build and schedule homepage banners, hero sliders, promotional badges, and flash deals.

Work closely with marketing to align content with campaign calendars, promos, and push notifications.

Set up and manage bundle offers, discounts, and case deals in coordination with pricing and marketing teams.

Monitor content performance and adjust placements for maximum engagement and conversion.

4. Quality Control & Optimization

Audit the website weekly to ensure accurate, consistent, and visually appealing content.

Monitor product categorization, metadata, broken links, and image quality.

Collaborate with developers to improve UI/UX and automate repetitive content tasks.

Ensure compliance with UAE regulations and platform policies regarding alcohol advertising.

Required Skills & Experience

3+ years of experience in eCommerce content or merchandising (preferably FMCG, retail, or alcohol).

Strong knowledge of CMS platforms (e.g., Shopify Plus, WooCommerce, or custom CMS).

Excellent writing and editing skills, with attention to SEO and conversion copywriting.

Experience with product data management, catalog structuring, and digital asset organization.

Strong analytical mindset; able to interpret engagement and conversion data.

Basic knowledge of HTML/CSS and image editing tools is a plus.

Personality & Work Ethic

Extremely detail-oriented and structured.

Fast, reliable, and able to handle large volumes of content daily.

Proactive, independent, and comfortable in a fast-scaling startup environment.

Strong communicator and team player across marketing, ops, and tech.

Why Join CityDrinks

Work with a fast-scaling consumer brand in a highly dynamic industry.

Be part of a young, ambitious, and innovative team.

Opportunity to shape the platform and define eCommerce content excellence in the UAE.

Competitive salary, performance-based incentives, and growth opportunities.

Salary : 3,500

Can join immediately

Job Type: Full-time

Pay: AED3,000.00 - AED3,500.00 per month