Email Marketing Specialist

Job Description:

We're seeking a skilled Email Marketing Specialist to join our growing marketing team. This role is perfect for a mid-level professional who combines creative copywriting skills with technical expertise in email deliverability and data management. You'll be responsible for executing high-volume email campaigns that drive measurable results while maintaining excellent sender reputation.

🎮 Join the Apex Logics Team as a Email Marketing Specialist !

Experience: 3-5 years

Qualification: Bachelors

Location: Bahria Phase 7, Rawalpindi

Timings: 9:00 am- 6:00 pm

Apply or refer at hrm.apexlogics@gmail.com

Website: https://apexlogics.net/

Key Responsibilities:

• Craft compelling email copy that converts, including subject lines, body content, and call-to-action elements
• Develop and execute email marketing campaigns from strategy to deployment
• Manage high-volume daily email sends while optimizing for deliverability and engagement
• Extract, validate, and segment email data from multiple sources to build targeted campaigns
• Utilize data validation tools like ZeroBounce to ensure list hygiene and reduce bounce rates
• Implement catch-all email detection tools such as BounceBan to improve campaign performance
• Monitor and analyze campaign metrics including open rates, click-through rates, and conversion data
• A/B test email elements to continuously improve campaign performance
• Maintain compliance with email marketing regulations (CAN-SPAM, GDPR)
• Collaborate with design and content teams to create cohesive campaign assets

Qualifications:

• 3-5 years of experience in email marketing or digital marketing
• Proven track record of writing high-converting email copy across various industries
• Strong experience with email service providers (ESP) and marketing automation platforms
• Hands-on expertise with email validation tools like ZeroBounce, NeverBounce, or similar
• Experience with catch-all detection tools such as BounceBan, EmailListVerify, or equivalent
• Proficiency in data extraction, list building, and audience segmentation
• Understanding of email deliverability best practices and sender reputation management
• Experience managing high-volume email campaigns (50K+ emails daily)
• Strong analytical skills with ability to interpret campaign metrics and optimize performance
• Knowledge of HTML/CSS for email template customization (preferred)
• Familiarity with CRM systems and lead management processes